A
-
Analytic Hierarchy Process (AHP)
Prioritization of Indicators and Integrated Marketing Communication Tools in The Iranian Clothing and Sports Equipment Industry Based On The Hierarchy Of Effects Model [Volume 9, Issue 2, 2021-2022, Pages 82-95]
-
Attachment
Factors affecting the place attachment of tourists and verbal advertisements of the destination in visiting a sporting event
(Case Study: Equestrian Event in Gonbad Kavous) [Volume 9, Issue 1, 2021-2022, Pages 87-102]
B
-
Brand hate
The influence of unfavorable news on brand hate of sports products [Volume 9, Issue 2, 2021-2022, Pages 47-31]
-
Brand image
The Role of Social Media Marketing Factors on Image & Brand Awareness Mediated by Engagement of Sports Brand Social Page Users (Case Study: Instagram Social Network) [Volume 9, Issue 4, 2021-2022, Pages 1-14]
C
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Central Broadcasting
Content Evaluation of the Sports Programs in Khuzestan Central Broadcasting [Volume 9, Issue 4, 2021-2022, Pages 15-27]
-
Constructivist Inovation
Survey Relationship Customer Dependency with Constructivist Innovation: the Role of Moderating Organizational Culture (Sports Media Manufacturer in the Metropolis of Tehran) [Volume 9, Issue 3, 2021-2022, Pages 15-29]
-
Consumer–brand engagement
The Role of Social Media Marketing Factors on Image & Brand Awareness Mediated by Engagement of Sports Brand Social Page Users (Case Study: Instagram Social Network) [Volume 9, Issue 4, 2021-2022, Pages 1-14]
-
Customer dependency
Survey Relationship Customer Dependency with Constructivist Innovation: the Role of Moderating Organizational Culture (Sports Media Manufacturer in the Metropolis of Tehran) [Volume 9, Issue 3, 2021-2022, Pages 15-29]
D
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Development
Economic development of the sports industry with the use of social networks with a combined design approach and ISM modeling (Interpretive structural modeling) [Volume 9, Issue 1, 2021-2022, Pages 71-86]
E
-
EC
Analysis of the media literacy discourse of coaches and players of the Iranian Football Premier League during the Corona pandemic based on the EC model [Volume 9, Issue 2, 2021-2022, Pages 48-63]
-
Economic
Economic development of the sports industry with the use of social networks with a combined design approach and ISM modeling (Interpretive structural modeling) [Volume 9, Issue 1, 2021-2022, Pages 71-86]
-
Economic Estimation
Estimating the Economic Value of Navad Programs Ads for Organization of Broadcasting [Volume 9, Issue 1, 2021-2022, Pages 47-57]
-
Employee Empowerment
The Impact of Learning Organization on Employee Empowerment with the Mediating Role of Information Technology in the Country's Skating Boards [Volume 9, Issue 4, 2021-2022, Pages 82-92]
-
Empowerment
A Model for Human Resource Empowerment based on Information and Communication Technology in the General Departments of Sport and Youth [Volume 9, Issue 3, 2021-2022, Pages 84-97]
-
Ethics
Validation of tool of media ethics indicators In the sports programs of Islamic Republic of Iran Broadcasting [Volume 9, Issue 2, 2021-2022, Pages 30-20]
F
-
Fans’ Responses
Analysis the Fans Response to Self-Expression of Female Professional Athletes on Instagram (Case Study: Maria Sharapova and Serena Williams) [Volume 9, Issue 3, 2021-2022, Pages 1-14]
-
Football diplomacy
Transforming Diplomatic Resources into the Results of Football Diplomacy with an Emphasis on the Mediating Role of Media Coverage [Volume 9, Issue 4, 2021-2022, Pages 72-81]
-
Foundation Data Theory
Presenting a Model of the Role of Social Media on the Entry of Female Spectators into Iranian Football Stadiums [Volume 9, Issue 4, 2021-2022, Pages 57-71]
H
-
Honesty
Validation of tool of media ethics indicators In the sports programs of Islamic Republic of Iran Broadcasting [Volume 9, Issue 2, 2021-2022, Pages 30-20]
-
Human Resources
A Model for Human Resource Empowerment based on Information and Communication Technology in the General Departments of Sport and Youth [Volume 9, Issue 3, 2021-2022, Pages 84-97]
I
-
Incompatibility Rate
Prioritization of Indicators and Integrated Marketing Communication Tools in The Iranian Clothing and Sports Equipment Industry Based On The Hierarchy Of Effects Model [Volume 9, Issue 2, 2021-2022, Pages 82-95]
-
Individual identity
The Effect of Social Responsibility on the Behavior of Spectators in the Super League Football Through the Mediation of Individual Identity Through the Role of Mass Media [Volume 9, Issue 3, 2021-2022, Pages 70-83]
-
Information and Communication Technology
A Model for Human Resource Empowerment based on Information and Communication Technology in the General Departments of Sport and Youth [Volume 9, Issue 3, 2021-2022, Pages 84-97]
-
Information & communication Technology
The Impact of Learning Organization on Employee Empowerment with the Mediating Role of Information Technology in the Country's Skating Boards [Volume 9, Issue 4, 2021-2022, Pages 82-92]
-
Instagram
Using social media of Instagram as personal brand management tool for professional athletes [Volume 9, Issue 2, 2021-2022, Pages 64-81]
-
Integrated Marketing Communication
Prioritization of Indicators and Integrated Marketing Communication Tools in The Iranian Clothing and Sports Equipment Industry Based On The Hierarchy Of Effects Model [Volume 9, Issue 2, 2021-2022, Pages 82-95]
-
Interventional conditions
Development of Paradigm Pattern of the Advertisement Role on Willingness of Sports Products’ Customers (Focusing on Social Media) [Volume 9, Issue 3, 2021-2022, Pages 30-44]
-
In the scope of tourism
Feasibility Study of Existing Investment Opportunities with a focus on the Development of Communications, Special Interests & Diversification of Winter Tourism Services [Volume 9, Issue 4, 2021-2022, Pages 93-101]
-
IRIB (Islamic Republic of Iran Broadcasting)
Estimating the Economic Value of Navad Programs Ads for Organization of Broadcasting [Volume 9, Issue 1, 2021-2022, Pages 47-57]
-
IT
Knowledge Designing a Causal Model of The Relationship Between Leadership Styles & [Volume 9, Issue 2, 2021-2022, Pages 109-121]
J
-
Job Engagement
The Relationship between the Attachment Style of Journalists and Reporter of Sports Magazines with Job Engagement and Unproductive Presence: The Moderating Role of Social Capital [Volume 9, Issue 1, 2021-2022, Pages 13-29]
-
Justice
Validation of tool of media ethics indicators In the sports programs of Islamic Republic of Iran Broadcasting [Volume 9, Issue 2, 2021-2022, Pages 30-20]
K
-
Khuzestan province
Content Evaluation of the Sports Programs in Khuzestan Central Broadcasting [Volume 9, Issue 4, 2021-2022, Pages 15-27]
L
-
Leadership style
Knowledge Designing a Causal Model of The Relationship Between Leadership Styles & [Volume 9, Issue 2, 2021-2022, Pages 109-121]
-
Learning Organization
The Impact of Learning Organization on Employee Empowerment with the Mediating Role of Information Technology in the Country's Skating Boards [Volume 9, Issue 4, 2021-2022, Pages 82-92]
-
Loyalty
The Mediating Role of Sport Customer Appreciation in the Impact of Communication Marketing Components in Sport on Loyalty [Volume 9, Issue 1, 2021-2022, Pages 103-115]
-
Loyalty
Modeling the Role of Endorsement on Brand Loyalty of Shooting Athlete with Mediating E- Worth of Mouth (Case Study: Walther Gun) [Volume 9, Issue 3, 2021-2022, Pages 58-69]
M
-
Marketing
Presenting a Model of the Role of Social Media on the Entry of Female Spectators into Iranian Football Stadiums [Volume 9, Issue 4, 2021-2022, Pages 57-71]
-
Marketing Mix
The effect of Navad program on marketing mix in Iranian primary football league [Volume 9, Issue 1, 2021-2022, Pages 31-46]
-
Mass Media
Discourse analysis of women's sport in Iran [Volume 9, Issue 2, 2021-2022, Pages 19-1]
-
Mass Media
The Effect of Social Responsibility on the Behavior of Spectators in the Super League Football Through the Mediation of Individual Identity Through the Role of Mass Media [Volume 9, Issue 3, 2021-2022, Pages 70-83]
-
Media
The effect of Navad program on marketing mix in Iranian primary football league [Volume 9, Issue 1, 2021-2022, Pages 31-46]
-
Media
Validation of tool of media ethics indicators In the sports programs of Islamic Republic of Iran Broadcasting [Volume 9, Issue 2, 2021-2022, Pages 30-20]
-
Media
Content Analysis & The Trends of Published Papers in The Field of Sport & Media [Volume 9, Issue 2, 2021-2022, Pages 96-108]
-
Media Literacy
Analysis of the media literacy discourse of coaches and players of the Iranian Football Premier League during the Corona pandemic based on the EC model [Volume 9, Issue 2, 2021-2022, Pages 48-63]
N
-
Navad Program
The effect of Navad program on marketing mix in Iranian primary football league [Volume 9, Issue 1, 2021-2022, Pages 31-46]
-
Navad Program
Estimating the Economic Value of Navad Programs Ads for Organization of Broadcasting [Volume 9, Issue 1, 2021-2022, Pages 47-57]
-
Negative news
The influence of unfavorable news on brand hate of sports products [Volume 9, Issue 2, 2021-2022, Pages 47-31]
-
News
Content Evaluation of the Sports Programs in Khuzestan Central Broadcasting [Volume 9, Issue 4, 2021-2022, Pages 15-27]
O
-
Obligation
Investigating the obligation of reviewers of the scientific-research journals of Physical Education and Sport Sciences to ethical codes of reviewing [Volume 9, Issue 1, 2021-2022, Pages 1-11]
-
Organizational culture
Survey Relationship Customer Dependency with Constructivist Innovation: the Role of Moderating Organizational Culture (Sports Media Manufacturer in the Metropolis of Tehran) [Volume 9, Issue 3, 2021-2022, Pages 15-29]
P
-
Papers
Content Analysis & The Trends of Published Papers in The Field of Sport & Media [Volume 9, Issue 2, 2021-2022, Pages 96-108]
-
Periodicals
Content Analysis & The Trends of Published Papers in The Field of Sport & Media [Volume 9, Issue 2, 2021-2022, Pages 96-108]
-
Physical Education and Sports Sciences
Investigating the obligation of reviewers of the scientific-research journals of Physical Education and Sport Sciences to ethical codes of reviewing [Volume 9, Issue 1, 2021-2022, Pages 1-11]
-
Physical Education managers
Identification of Public Relations Components of Physical Education Managers of Islamic Azad Universities based on Fuzzy Delphi Method [Volume 9, Issue 3, 2021-2022, Pages 98-114]
-
Professional Woman Athletes
Analysis the Fans Response to Self-Expression of Female Professional Athletes on Instagram (Case Study: Maria Sharapova and Serena Williams) [Volume 9, Issue 3, 2021-2022, Pages 1-14]
-
Public Relations Components
Identification of Public Relations Components of Physical Education Managers of Islamic Azad Universities based on Fuzzy Delphi Method [Volume 9, Issue 3, 2021-2022, Pages 98-114]
R
-
Relational Marketing
The Mediating Role of Sport Customer Appreciation in the Impact of Communication Marketing Components in Sport on Loyalty [Volume 9, Issue 1, 2021-2022, Pages 103-115]
-
Responsibility
Validation of tool of media ethics indicators In the sports programs of Islamic Republic of Iran Broadcasting [Volume 9, Issue 2, 2021-2022, Pages 30-20]
S
-
Safe Attachment style
The Relationship between the Attachment Style of Journalists and Reporter of Sports Magazines with Job Engagement and Unproductive Presence: The Moderating Role of Social Capital [Volume 9, Issue 1, 2021-2022, Pages 13-29]
-
Self-presentation
Analysis the Fans Response to Self-Expression of Female Professional Athletes on Instagram (Case Study: Maria Sharapova and Serena Williams) [Volume 9, Issue 3, 2021-2022, Pages 1-14]
-
Shooting
Modeling the Role of Endorsement on Brand Loyalty of Shooting Athlete with Mediating E- Worth of Mouth (Case Study: Walther Gun) [Volume 9, Issue 3, 2021-2022, Pages 58-69]
-
Skate Board
The Impact of Learning Organization on Employee Empowerment with the Mediating Role of Information Technology in the Country's Skating Boards [Volume 9, Issue 4, 2021-2022, Pages 82-92]
-
Social Capital
The Relationship between the Attachment Style of Journalists and Reporter of Sports Magazines with Job Engagement and Unproductive Presence: The Moderating Role of Social Capital [Volume 9, Issue 1, 2021-2022, Pages 13-29]
-
Social Media
Development of Paradigm Pattern of the Advertisement Role on Willingness of Sports Products’ Customers (Focusing on Social Media) [Volume 9, Issue 3, 2021-2022, Pages 30-44]
-
Social Media
Analysis the Fans Response to Self-Expression of Female Professional Athletes on Instagram (Case Study: Maria Sharapova and Serena Williams) [Volume 9, Issue 3, 2021-2022, Pages 1-14]
-
Social Media
A Study of Marketing of Sports Service Brands on Instagram: The Case of Enghlab Sport Complex [Volume 9, Issue 4, 2021-2022, Pages 28-40]
-
Social Media Marketing
The Role of Social Media Marketing Factors on Image & Brand Awareness Mediated by Engagement of Sports Brand Social Page Users (Case Study: Instagram Social Network) [Volume 9, Issue 4, 2021-2022, Pages 1-14]
-
Social Networks
Economic development of the sports industry with the use of social networks with a combined design approach and ISM modeling (Interpretive structural modeling) [Volume 9, Issue 1, 2021-2022, Pages 71-86]
-
Social Networks
Presenting a Model of Causal Relationships Between the Amount of Physical Activity, the Use of Social Networks & the Individual's Attitude about their Body Image with the Moral Behaviors of Islamic Azad University Students [Volume 9, Issue 4, 2021-2022, Pages 41-56]
-
Social responsibility
The Effect of Social Responsibility on the Behavior of Spectators in the Super League Football Through the Mediation of Individual Identity Through the Role of Mass Media [Volume 9, Issue 3, 2021-2022, Pages 70-83]
-
Sport
A Model for Human Resource Empowerment based on Information and Communication Technology in the General Departments of Sport and Youth [Volume 9, Issue 3, 2021-2022, Pages 84-97]
-
Sporting event
Factors affecting the place attachment of tourists and verbal advertisements of the destination in visiting a sporting event
(Case Study: Equestrian Event in Gonbad Kavous) [Volume 9, Issue 1, 2021-2022, Pages 87-102]
-
Sports
Economic development of the sports industry with the use of social networks with a combined design approach and ISM modeling (Interpretive structural modeling) [Volume 9, Issue 1, 2021-2022, Pages 71-86]
-
Sports
Content Analysis & The Trends of Published Papers in The Field of Sport & Media [Volume 9, Issue 2, 2021-2022, Pages 96-108]
-
Sports
Content Evaluation of the Sports Programs in Khuzestan Central Broadcasting [Volume 9, Issue 4, 2021-2022, Pages 15-27]
-
Sports Communication
The Mediating Role of Sport Customer Appreciation in the Impact of Communication Marketing Components in Sport on Loyalty [Volume 9, Issue 1, 2021-2022, Pages 103-115]
-
Support
Presenting a Model of the Role of Social Media on the Entry of Female Spectators into Iranian Football Stadiums [Volume 9, Issue 4, 2021-2022, Pages 57-71]
T
-
The Hierarchy of Effects Model
Prioritization of Indicators and Integrated Marketing Communication Tools in The Iranian Clothing and Sports Equipment Industry Based On The Hierarchy Of Effects Model [Volume 9, Issue 2, 2021-2022, Pages 82-95]
U
-
Unproductive Attendance
The Relationship between the Attachment Style of Journalists and Reporter of Sports Magazines with Job Engagement and Unproductive Presence: The Moderating Role of Social Capital [Volume 9, Issue 1, 2021-2022, Pages 13-29]
V
-
Virtual Media
Comparison of men's and women's sports media coverage in virtual news sites [Volume 9, Issue 1, 2021-2022, Pages 59-69]
W
-
Winter tourism
Feasibility Study of Existing Investment Opportunities with a focus on the Development of Communications, Special Interests & Diversification of Winter Tourism Services [Volume 9, Issue 4, 2021-2022, Pages 93-101]