Development of Strategies for Sports Diplomacy Focusing on Global Experiences

Salahi Kojour, Azim; Dousti, Morteza

doi:10.30473/jsm.2023.67864.1752

Document Type : Research Paper

Authors

Azim Salahi Kojour ¹
Morteza Dousti ²

¹ Postdoctoral researcher, Department of Sports Management, Faculty of Physical Education and Sport Sciences, Mazandaran University, Babolsar, Iran

² Associate Professor, Department of Sports Management, Faculty of Physical Education and Sport Sciences, Mazandaran University, Babolsar, Iran

https://doi.org/10.30473/jsm.2023.67864.1752

Abstract

Sports diplomacy is an approach that politicians and statesmen of the world use people and sports events to create a favorable image of their country among foreign organizations and governments. The present research was conducted with the aim of formulating strategies for the development of sports diplomacy based on global experience. The current research was based on the purpose of applied research and was exploratory in terms of data collection. The data collection tool was a semi-structured in-depth interview. The statistical population included experts in the field of macrospores management, strategic management, diplomacy, international relations, and sports sociology at the level of deputy ministers, presidents of the federation, advisers to the minister, and university professors, and a targeted sampling method was used to select experts. The final model of the total of Causal conditions (2 categories and 13 concepts), the necessary contexts and contexts (3 categories and 13 concepts), interventionist variables (3 categories and 13 concepts), strategies (3 categories and 11 concepts) and consequences (3 categories and 10 concepts) were formed. Therefore, for the development of sports diplomacy in the country, it is better that statesmen and politicians seek to create a favorable image of their country among foreign organizations and governments by using people and sports events.

Keywords

Main Subjects

Sport International Relations

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Development of Strategies for Sports Diplomacy Focusing on Global Experiences

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Volume 11, Issue 4 - Serial Number 44July 2024Pages 13-26

Volume 11, Issue 4 - Serial Number 44
July 2024
Pages 13-26