Sajad Alipor; Keivan Shabani Moghadam; Esmaeil Sharifian; Mohamad Nikravan
Abstract
The purpose of this research is to design a model of the consequences of the privatization of sports media. This research is practical and has a qualitative approach, and the foundation data theory method (Glaseri method) is used as a research method. The method of data collection is the study of theoretical ...
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The purpose of this research is to design a model of the consequences of the privatization of sports media. This research is practical and has a qualitative approach, and the foundation data theory method (Glaseri method) is used as a research method. The method of data collection is the study of theoretical foundations and in-depth structured and open interviews with 19 prominent professors in the field of sports management specializing in privatization and sports media, managers of written, audio and visual sports media. The sampling method was continued in a purposeful manner until theoretical saturation. The validity of this research was checked and confirmed by the interviewees and then expert professors. Reliability was also obtained by using the process audit study method, the results were 89.9%. For data analysis, continuous comparison method was used during three stages of open, central and selective coding with MaxQDA software. Data analysis showed that 28 conceptual codes, six main categories and two core codes are among the most important consequences of sports media privatization. Considering the influence of the model of the consequences of the privatization of sports media in the development and improvement of the state of sports in the country, it is recommended to use the results of the present research in order to formulate the model of the consequences of the privatization of sports media.
Sport International Relations
hossein mohamadiJame; shahab bahrami; Hamid Ghasemi
Abstract
The purpose of this study was to develop a model for gaining international prestige through sporting success. The research approach was qualitative and based on the data theory method. The statistical population of the research was scientific and executive experts who were aware of the issue, which led ...
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The purpose of this study was to develop a model for gaining international prestige through sporting success. The research approach was qualitative and based on the data theory method. The statistical population of the research was scientific and executive experts who were aware of the issue, which led to theoretical saturation through in-depth interviews in a purposeful manner and by snowball method with 12 people. The validity and reliability of the interviews were checked and confirmed by the interviewees, and for reliability, the method of agreement within the topic was used, which had high reliability in coding. To analyze the data, the coding method was used in three stages of open, axial and selective coding. Findings showed that according to the selected coding, causal conditions (economic factors, facilities and equipment and management requirements), Underlying conditions (international participation, media, sports development, government support), intervening conditions (environmental factors and institutions and laws) Strategies (economic support, management policies, scientific approach, culture building, education and research, special attention to women's sports and political-media support) and consequences (international prestige, national unity, highlighting athletes and coaches at the level international). The output of international fame was through sporting success. According to the results of the present study, it is suggested that sports policy makers pay special attention to the role and position of international success in gaining international prestige.
Sport Advertising
Ghasem Zarei; seyedali naghavi
Abstract
The aim of the current research was to simulate the effect of integrated marketing communications on the attraction of sports tourists in Ardabil province. This study is done from the point of view of the goal of an exploratory research that is mixed with the research method and based on comparative-inductive ...
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The aim of the current research was to simulate the effect of integrated marketing communications on the attraction of sports tourists in Ardabil province. This study is done from the point of view of the goal of an exploratory research that is mixed with the research method and based on comparative-inductive reasoning. The statistical population of the research included 15 theoretical experts and experimental experts. Sampling was a non-probability and purposeful method, and the data collection tools were interviews and questionnaires. In the qualitative section, the main and subcategories of integrated marketing communication tools were identified using the theme analysis method. Then, in the quantitative part, the criteria obtained from the qualitative analysis of the research were prioritized using the fuzzy Delphi method. Finally, the effect of integrated marketing communication on the attraction of sports tourists was simulated using the factor-based modeling approach. The analysis of the research data was done in the qualitative phase with Maxqda20 software and in the quantitative phase with Excel and AnyLogic software. Based on the research results, 22 primary codes, 14 sub-themes and 5 main themes were counted. The results showed that among the tools of integrated marketing communication, the effectiveness of advertising is higher than other tools, and direct marketing, face-to-face sales, sales promotion and public relations are in the next ranks of influence. Also, the output of the simulation showed that the presented model can provide an appropriate estimate of the future of attracting sports tourists in Ardabil province.
Amar Torabi; Shahram Alam; Mohammad Sajadian; Amir Nadri
Abstract
The present study was designed and conducted with the aim of identifying the performance indicators of physical education managers of the Armed Forces in terms of media literacy in sports. The present research method was mixed which was done qualitatively and quantitatively. The qualitative method used ...
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The present study was designed and conducted with the aim of identifying the performance indicators of physical education managers of the Armed Forces in terms of media literacy in sports. The present research method was mixed which was done qualitatively and quantitatively. The qualitative method used in the present study was theme analysis. The statistical population in the qualitative section included experts aware of the field of research who, after identifying these individuals as purposeful sampling; to reach theoretical saturation; Sampling was performed. Finally, 13 people were identified as samples in the quality section. The statistical sample in the quantitative part including the statistical population of this research consisted of all managers, trustees and physical training experts of the Armed Forces in 1400 with 2500 people. Data collection tools in the present study included a semi-structured interview in the qualitative section and a researcher-made questionnaire in the quantitative section. In order to analyze the research data in the qualitative section, theme analysis was used to codify the research interviews. Also, in a small part, the method of structural equations was used. After coding, 36 initial codes were extracted. The results showed that a total of 4 themes including individual, managerial, skill and organizational indicators were identified as performance indicators of physical education managers of the Armed Forces in terms of media literacy in sports. Paying attention to these indicators can lead to improving the performance of managers regarding media literacy in sports
Seyed Rahman Farizani Gohari; Mohammad Pourranjbar; mina Hakak zade
Abstract
The purpose of this study was identified the components of public communications in promoting various insurance lines in the sports industry. The research method was mixed. Data collection were deep semi-structured interviews with experts and the questionnaires acquired from the qualitative data. The ...
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The purpose of this study was identified the components of public communications in promoting various insurance lines in the sports industry. The research method was mixed. Data collection were deep semi-structured interviews with experts and the questionnaires acquired from the qualitative data. The statistical population comprised 14 experts familiar with the insurance industry, as well as the sports industry. In the last four interviews, the data were theoretically saturated and the opinion of ten participants was regarded as the basis of the research. The sampling method was purposive sampling and coding was carried out through thematic analysis. To validate the model on the basis of the criterion extracted from the quantitative segment, in the quantitative segment, the opinion of 200 members of the insurance sales network and the sports executive boards including sports managers of the public and private sectors, gyms were studied. Repeated measures were employed to compare themes and sub-themes. The data of the quantitative segment were analyzed using SPSS 24 and Excel. The results showed 69 primary codes, 21 sub-themes, and 6 themes including personal and social culture, constructive marketing, supportive and facilitatory viewpoint, infrastructure development, communication improvement, and organizational structure alignment. According to the respondents, the most important theme was “infrastructure development”, and the most important sub-theme was “making clarification regarding the elements of sports”. Thus, for both industries to mutually utilize the available capacities, it is necessary to devote particular attention to the components of public communication and employ specialized individuals in this sector
ali sajedi sabegh; Seyed Emad Hosseini; Farshad Emami
Abstract
The increasing spread of betting on the Internet and the creation of individual and social problems are causing concern for people involved in this factor. Among these, one of the important aspects in the causes of people's tendency to online betting aspects seems to be the psychological needs of people. ...
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The increasing spread of betting on the Internet and the creation of individual and social problems are causing concern for people involved in this factor. Among these, one of the important aspects in the causes of people's tendency to online betting aspects seems to be the psychological needs of people. In the present study, the effect of psychological needs of individuals in the tendency to online betting has been investigated. In this research, which is applied in terms of type, correlation and purpose. Interview with open coding method in qualitative method and questionnaire in quantitative method were used. The statistical population was 12 elites, specialists and experts in the field of social sciences and sports who were snowballed by the method and in the quantitative method there were 367 people participating in betting, of which 188 were using formula tools. The Cochrane arrived. And was examined by random method. In this study, a researcher-made questionnaire (sports betting) was used for evaluations and content and face validity were confirmed by 12 elites, and its reliability was 0.83 using Cronbach's alpha test. SPSS software was used for data analysis. The results showed that due to the impact of environment and society with a correlation of 0.82 and psychological needs of the study, a correlation of 0.58 were among the most important causes of the disease.
Sports Media
Sara Keshkar
Abstract
Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison ...
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Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's sports.Comparison of sports media policies with media promotion of women's
Sports Media
MAHBOUBEH Naghavi; Amir reza khadem
Abstract
The purpose of the research was to investigate the role of sports media content in increasing the audience of women's sports events in the national media, with the approach of data-foundation theory. The present research method was qualitative and exploratory. The statistical population of this ...
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The purpose of the research was to investigate the role of sports media content in increasing the audience of women's sports events in the national media, with the approach of data-foundation theory. The present research method was qualitative and exploratory. The statistical population of this research includes; Media specialists have a university teaching experience or sports and media activists, sports promotion specialists in the media and are familiar with it, sports experts and officials, sports program makers, policy makers and sports consultants of the Broadcasting Organization. Sampling was by non-probability method, with purposeful selection and snowball method. The number of samples in this research was 19 people. The measurement tool was a semi-structured interview. The data were analyzed based on three stages of open, central and selective coding by MAXQDA software. Based on data analysis, 202 primary concepts (open codes), 28 central codes and 5 selective codes were identified. According to the research results; Since the existence of national media depends on the audience. It is necessary for the national media to respond to the needs of the audience by using the process and tools in today's complex environment. and have the ability to respond to changes and be flexible in the face of extensive and rapid changes, and by taking advantage of these processes, it will be placed in the field of women's sports in the path of re-creation and attraction of the audience.
Validating Research Tool
Ramin Iraji Noghondar
Abstract
The aim of this research was to analyze the factor structure of the reputation questionnaire of social media sports influencers from the perspective of the audience of the Instagram social network. The research method is a descriptive-survey type and in terms of the goal, it is a developmental type that ...
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The aim of this research was to analyze the factor structure of the reputation questionnaire of social media sports influencers from the perspective of the audience of the Instagram social network. The research method is a descriptive-survey type and in terms of the goal, it is a developmental type that has been implemented in the field. The statistical population of this research was made up of sports users following ten social media influencers in Iran, from whom 634 questionnaires were collected by random sampling. In order to collect data, Rao and Han (2021) reputation questionnaire of social media influencers, which consisted of 27 questions, was used. In order to analyze the data from descriptive indices and Cronbach's alpha test, one-sample t test, MacDonald's omega coefficient and theta coefficient in SPSS software, exploratory factor analysis and data skewness and truncated test in Stata software and Confirmatory factor analysis was used in LISREL statistical software. The results showed the reliability of the questionnaire (α=0.951, Ω=0.959, θ=0.963). The results showed that the reputation of social media influencers can be measured by four components of communication skills, influence, credibility and experience and expertise. Convergent and divergent validity and model fit indices were also confirmed. Finally, it is suggested to use the social media influencers' reputation questionnaire, which is a reliable and valid scale to evaluate the factors of social media influencers' reputation in the field of the Instagram social network, and obtain reliable and stable results.
Sports Media
MAHBOUBEH Naghavi
Abstract
The present study aimed to investigate the role of mass media in the development of women's championship sports. The research employed an exploratory sequential mixed-methods design for data collection. The qualitative part of the research was conducted using the grounded theory method. The statistical ...
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The present study aimed to investigate the role of mass media in the development of women's championship sports. The research employed an exploratory sequential mixed-methods design for data collection. The qualitative part of the research was conducted using the grounded theory method. The statistical population in this section included media experts with university teaching experience or those engaged in sports and media, specialists in sports promotion through media, sports program producers, policymakers and sports consultants from the national broadcasting organization, and experts in women's sports. Participants were selected through non-probability sampling and the snowball technique. The sampling continued until theoretical saturation was reached, resulting in a sample of 19 participants. In the quantitative part, the research adopted a descriptive-survey design based on data collection method. The statistical sample in the quantitative section comprised 120 participants, including professional female athletes, coaches, sports managers, sports sociologists, and sports media experts. They were selected using a stratified random sampling method. The research tools included semi-structured interviews in the qualitative part and a researcher-developed questionnaire in the quantitative part. The face and content validity of the questionnaire were confirmed by university professors while its reliability was assessed using Cronbach's alpha coefficient, which turned out to be 0.844 (α = 0.844). In the qualitative part, the data were analyzed using open, axial, and selective coding methods. In the quantitative part, exploratory factor analysis followed by confirmatory factor analysis was employed to examine the structural model of the research variables and evaluate the research model.
Sports Media
Maral Habibi; Hossein Eydi
Abstract
Today, more than ever in history, we are witnessing significant transformations in the field of technology and information. The Metaverse, or beyond the world, is an emerging technology that creates opportunities and challenges by combining the virtual and real worlds. Given the importance of the topic, ...
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Today, more than ever in history, we are witnessing significant transformations in the field of technology and information. The Metaverse, or beyond the world, is an emerging technology that creates opportunities and challenges by combining the virtual and real worlds. Given the importance of the topic, this research was conducted under the title "Identification of Challenges and Opportunities in the Metaverse in the Sports Domain." The research design is qualitative (Glaserian approach), and the population of the study includes professors and sports experts who are knowledgeable about the subject. Semi-structured interviews were used as a tool to identify indicators. The validity of the research tool (interview) was examined by the interviewee and then by professors and experts. The reliability was measured using the intra-subject agreement method, and the data were analyzed using the grounded theory approach. The findings indicated that challenges include laws and regulations, science and knowledge, motivation, support and sponsorship, competitive advantage, advertising and sales, and management. Opportunities encompass education, communications, marketing, fan engagement, sports activities, tourism, and sports analysis. A practical solution for managing challenges and leveraging opportunities in the Metaverse space in sports is the formulation and implementation of a standardized policy for laws and regulations in this space. This policy can be tailored to the characteristics and needs of this space and communicated to all participants and stakeholders in the Metaverse environment..
Sports Media
MohammadAli Janbozorgi; Farideh Ashraf Ganjouei; Mohsen Bagherian Farah Abadi; Zahra Haji Anzahi
Abstract
The present study aimed to propose an interactive model of factors affecting the development of management information systems (MIS) in elite sports in Iran. The research method was a mixed method (qualitative and quantitative). The qualitative population consisted of experts knowledgeable about the ...
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The present study aimed to propose an interactive model of factors affecting the development of management information systems (MIS) in elite sports in Iran. The research method was a mixed method (qualitative and quantitative). The qualitative population consisted of experts knowledgeable about the research topic, among whom 14 interviews were conducted. In the quantitative section, in addition to the experts from the qualitative phase, some elite sports managers and specialists, as well as information technology officials of sports federations and associations were included in the statistical population. After preliminary estimations, their total number was 320. Based on Morgan's sample size table and using convenience sampling, 175 participants were selected as the sample. The data collection tool included interviews and questionnaires. Data analysis was performed through open, axial, and selective coding. In the quantitative phase, the DEMATEL method was used to analyze the data. The findings showed that the factors affecting the development of management information systems in elite sports in Iran include dynamism, internal excellence, technical knowledge, motivational systems, and managerial transformation. The results showed that internal excellence and managerial transformation are causal factors, while dynamism, technical knowledge, and motivational systems are resultant factors. The findings emphasize the pivotal role of internal excellence and managerial transformation in shaping and driving the other factors toward the development of management information systems in elite sports in Iran.
Sports Media
Zhaleh Memari; sekineh hashemi; fallahkazemi فلاح کاظمی
Abstract
The role of media networks in managing and strengthening the status of sports activities and guiding people towards sports is undeniable. This study aimed to investigate the content of sports radio network programs and quality improvement strategies. This research was a descriptive and content-analysis ...
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The role of media networks in managing and strengthening the status of sports activities and guiding people towards sports is undeniable. This study aimed to investigate the content of sports radio network programs and quality improvement strategies. This research was a descriptive and content-analysis type. The statistical community was dedicated to Iranian sports radio network programs. For analysis, the programs broadcast from April 21 to May 21, 2023, were selected as a total number.
The findings of the research were placed in two main categories and eleven sub-categories; the category "content review of sports radio network program" has two "function-based" sub-categories and "goal-oriented." Four subcategories of news, entertainment, awareness, and criticism related to the "function-based" subcategory and three subcategories of women, specialized fields, and age groups related to the "purpose-based" subcategory were reported. Also, the other category included "quality strategies," and this category had two sub-categories: "related to the media" and " related to organizations and government officials."
In general, the results showed that the coverage of the sports radio network was more in the news and entertainment group than in the information and criticism group. Therefore, it is necessary to carry out special planning in line with public/recreational sports programs, programs related to women in sports, and programs suitable for other age groups, especially children and veterans, by policymakers and experts in this field.
Sport Communication
Hossein Poursoltani Zarandi
Abstract
The aim of this research was to analyze self-knowledge and other-knowledge (Jo-Hari window) of the employees of the General Department of Sports and Youth of Alborz province. The statistical population of this research was made up of the employees of the General Department of Sports and Youth of Alborz ...
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The aim of this research was to analyze self-knowledge and other-knowledge (Jo-Hari window) of the employees of the General Department of Sports and Youth of Alborz province. The statistical population of this research was made up of the employees of the General Department of Sports and Youth of Alborz province (N = 129). Using Morgan's table, the number of statistical samples was estimated to be 97, which were selected through convenience sampling. The research method is applied and analytical, which was implemented in the field. In order to collect data, a 20-question questionnaire developed by Joseph Luft (1992) was used. Statistical methods include descriptive indices, graphical evaluation of self and others, and inferential analyses, including one-sample t-tests, independent t-tests, and one-way analysis of variance to compare the dependent variable based on qualitative demographic variables using Excel, SPSS, and Stata software. The results showed that scores of 27.80 and 28.5 were obtained from the total score of 50 related to providing feedback and willingness to disclose. In other words, the average level of 25 for each of the 2 mentioned factors exhibits a slight increasing trend, and thus, the level of the unknown quadrant has decreased very little. There is a significant difference in the willingness to disclose based on gender, as men had higher average scores. Additionally, the results showed that there is no significant difference among employees in the factors of providing feedback and willingness to disclose based on educational qualification.
Sport Communication
Ali Hasanzadeh; Mohamad Porranjbar; Mohsen Manochehri Negad
Abstract
The present research was designed and conducted to analyze the interactive relationships among the dimensions of entrepreneurship development through sports in the technical and vocational universities of the country. This study employed a mixed-methods approach, consisting of both qualitative and quantitative ...
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The present research was designed and conducted to analyze the interactive relationships among the dimensions of entrepreneurship development through sports in the technical and vocational universities of the country. This study employed a mixed-methods approach, consisting of both qualitative and quantitative components. The statistical population included experts with comprehensive knowledge of the research topic. Data collection tools comprised semi-structured interviews and researcher-developed questionnaires. For the quantitative analysis, the DEMATEL method was utilized, while the qualitative analysis employed the fuzzy Delphi method. Following the application of the fuzzy Delphi method, 46 items were identified and categorized into four main dimensions and twelve sub-dimensions. These dimensions include:1) Environmental Factors: Customs, laws and regulations, policy issues, and social issues. 2) Commercial Factors: Markets and sports products. 3) Specialized Factors: Technology, experience, sports events, and education. 4) Managerial Factors: Planning, evaluation, and monitoring. In the subsequent phase of the research, the DEMATEL method was applied to analyze the twelve components: customs, laws and regulations, policy issues, social issues, markets, sports products, technology, experience, sports events, education, planning, and evaluation and monitoring. This method was used to identify the relationships between these dimensions. The findings indicated that education, rules and regulations, planning, evaluation and supervision, customs, and policy issues play a significant and clear role in the emergence and formation of other factors contributing to the development of entrepreneurship through sports in the technical and vocational universities of the country.
Sport Communication
seyedeh maryam naghib hosseini; Seyyed Emad Hosseini; Farshad Emami
Abstract
Nowadays, fundamental changes have been observed in the tools and strategies used by certain sports individuals to communicate with customers through social media. The aim of this research was to present a paradigmatic model of social networks in creating sports businesses and providing a paradigmatic ...
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Nowadays, fundamental changes have been observed in the tools and strategies used by certain sports individuals to communicate with customers through social media. The aim of this research was to present a paradigmatic model of social networks in creating sports businesses and providing a paradigmatic model. This research was fundamental in terms of purpose and exploratory in terms of data collection using grounded theory method. The data collection tool was semi-structured in-depth interviews. The statistical population included experts, professors, managers, business owners, entrepreneurs and consultants in the sports industry and purposeful sampling method with snowballing technique was used. The collected data were analyzed using open, axial and selective coding and the final pattern was extracted. The final model consisted of the sum of the necessary conditions (2 categories), contextual condition (3 categories), strategies (4 categories), interfering variables (2 categories), consequences (2 categories) and the axial coding (2 categories) of the impact of social networks on creating sports businesses. In order to assess the reliability and quality control of the present study, Cohen's Kappa method was used. The calculated Kappa coefficient was 0.776, which was at an acceptable level of agreement. In order to establish and launch businesses in the country's sports, providing appropriate infrastructure and conditions for social networks can be one of the effective ways to stimulate business situation in the country's sports.
Sports Media
Mina Shakorian; Reza Nilbaksh; Taybeh Zargar
Abstract
The present research was conducted with the aim of analyzing of acceptance and non-acceptance of sports applications by professional athletes using the binary logit model. The current research method was practical. The statistical community of this research was made up of all the users of the Strava ...
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The present research was conducted with the aim of analyzing of acceptance and non-acceptance of sports applications by professional athletes using the binary logit model. The current research method was practical. The statistical community of this research was made up of all the users of the Strava application in Iran who were active in both cycling and running; A specific and statistical number of 402 people was selected using J Power software and simple random sampling method. The tool for collecting information in this research was a researcher-made questionnaire. Descriptive and inferential statistical methods were used to analyze the data of this research. Mean and standard deviation were used in descriptive statistics. Also, logistic regression test was used in the inferential statistics section. All data analysis process of this research was done using SPSS software. The results of this research showed that, in general, mental image, credit, necessary infrastructure, value, usage and credibility are 6 important factors in the acceptance and non-acceptance of sports applications by professional athletes. According to the results, it was found that credit and cost had the greatest impact on acceptance and non-acceptance by athletes. According to the results, it can be determined that the credit factor plays the most important role in predicting the acceptance or non-acceptance rate.
Sports Media
Majid Rajabi; abolfazl farahani
Abstract
The purpose of this research was to analyze the content of privatization studies in sports in Iran. The research method was quantitative and based on descriptive content analysis. The statistical population included all privatization studies in sports in Iran until the end of summer 2021. The sample ...
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The purpose of this research was to analyze the content of privatization studies in sports in Iran. The research method was quantitative and based on descriptive content analysis. The statistical population included all privatization studies in sports in Iran until the end of summer 2021. The sample size was equal to the statistical population. To conduct this research, the websites of scientific-sports journals were searched. However, in order to access research related to previous years not available on the websites of scientific-sports journals, as well as for other research, searches were conducted in various databases. Descriptive statistics (charts and tables) from Excel software were used for data analysis. The results showed that a total of 98 studies on the privatization of sports in Iran were conducted and reported. Of these, 17.5% of the studies were related to the privatization of football and football clubs, 22.5% were related to the privatization of sports facilities, and 60% were related to other areas of sports privatization. Another finding of this research was the very limited contribution of theses and dissertations from university students. In general, the number of 98 studies from 1995 to the end of summer 2021, which spans approximately 26 years, does not indicate a substantial quantity. 24 studies addressed the obstacles to sports privatization in Iran. One of the conclusions drawn from this research is the identification of suitable areas for future privatization studies in sports in Iran.
Mehdi Jalali; Shahram Alalm; Zahra Hazhbarnia; Amir Nadri
Abstract
The purpose of this study was to content analyze of the sports programs in Khuzestan Central Broadcasting. In terms of method & strategy, this research is considered as a descriptive type of content analysis & in terms of purpose & nature, it is an applied research that has studied & ...
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The purpose of this study was to content analyze of the sports programs in Khuzestan Central Broadcasting. In terms of method & strategy, this research is considered as a descriptive type of content analysis & in terms of purpose & nature, it is an applied research that has studied & analyzed the content of sports programs of Khuzestan Central Broadcasting. The population & statistical sample of this research included two programs of Television (Khuzestan Sports & Khuzestan Football Program) & two Radio programs (Khuzestan Sports & Khuzestan Football) in a period of five years from 2015 to the end of 2019, so that a total of 529 programs Content was analyzed. The sampling method is census & all programs broadcast in these 5 years have been studied as a statistical sample & content analysis. Data are collected qualitatively in the content analysis section. The results of this study showed that there are a significant difference based on the duration of broadcasting sports programs for Khuzestan Central Broadcasting in terms of the four structures of sports, gender, age category, type of broadcast, level of sporting event, sport (football & non-soccer) & type of event (Team & individual). Based on the findings, it can be said that there is still a functional gap in the distribution of sports programs from various dimensions, & it should be given more attention to public / recreational sports programs, programs related to women's participation in sports, non-football programs, The relationship between children & adolescent groups with sports & sports programs in the province & city. The achievements of this research have a comprehensive & long-term view on the category of broadcast management of sports programs of Khuzestan Central Broadcasting & will pave the way for managers to formulate medium & long-term strategies in the field of content production & broadcasting of sports programs from different dimensions.
Farnaz Forotan; Esmaeil Sharifian; Kourosh Ghahreman Tabrizi; Mohsen Manochehri nejad
Abstract
The present study was designed and implemented with the aim of presenting the A model for human resource empowerment based on information and communication technology in the general departments of sport and youth. The present study was a mixed-quality study that was performed qualitatively-quantitatively. ...
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The present study was designed and implemented with the aim of presenting the A model for human resource empowerment based on information and communication technology in the general departments of sport and youth. The present study was a mixed-quality study that was performed qualitatively-quantitatively. The statistical population in the qualitative section included experts familiar with the subject of research. The statistical population of the study in the quantitative section included all employees of the information technology sector, senior employees, managers and deputies of the General Departments of Sports and Youth, whose number was about 640 people. Based on Morgan's sample size chart, 242 people were identified as the research sample. The present research instrument included a semi-structured interview and a researcher-made questionnaire. In order to analyze the findings of the present study, open, axial and selective coding as well as the use of structural equation methods using PLS software were used. The results of the measurement model showed the significant effect of technology construction on empowerment. The results also showed that the technological environment does not have a significant effect on empowerment. The results of the measurement model showed a significant effect on information systems on empowerment. The results of the measurement model showed a significant effect of information and communication technology on empowerment.
Mohsen Tayebi; majid keramati moghadam; mir hasan seyyed amery
Abstract
The purpose of this study was to identify the motivating factors of new media in encouraging youth and adolescents to play sports. The "yes" group consisted of all sports journalists and writers working in the field of sports. According to Cochran's formula, 277 people were selected as the research sample ...
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The purpose of this study was to identify the motivating factors of new media in encouraging youth and adolescents to play sports. The "yes" group consisted of all sports journalists and writers working in the field of sports. According to Cochran's formula, 277 people were selected as the research sample by random sampling method. The research measurement tool included a researcher-made questionnaire whose face and content validity, while carefully examining the texts and literature of the research, was confirmed by consulting professors and experts (10 people). In addition, other internal consistency indices such as composite reliability, mean extraction variance, maximum common variance and mean common variance were examined and confirmed. In addition to descriptive statistics, Pearson correlation coefficient, exploratory factor analysis and second-order confirmatory factor analysis were used to analyze the data. The results showed that the most important motivating factors of new media in encouraging youth and adolescents to play sports are digital facilities (0.90), quality of information (0.86), non-exclusive nature (0.84), online courses (0.80) and psychological attractions (0.76). In general, it can be acknowledged that considering the motivating factors of new media such as (digital facilities, quality of information, non-exclusive nature, online courses and psychological attractions) and recognizing the interests of youth and adolescents and cooperation and association Elites in the field of sports and media encouraged them to play sports as much as possible; In order to participate in sports and its growth and development, the least harm will be done to the youth and teenagers.
Najmeh Hedari; Mina Hakakzadeh; Mohsen Manochehri nejad
Abstract
The purpose of this research is the economic development of the sports industry with the use of social networks with the approach of combined designs and ISM modeling. The research method was a two-step exploratory combination of instrument making. Comprehensive research, as well as using the opinions ...
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The purpose of this research is the economic development of the sports industry with the use of social networks with the approach of combined designs and ISM modeling. The research method was a two-step exploratory combination of instrument making. Comprehensive research, as well as using the opinions of experts, eight factors among the economic development of the sports industry were identified using social networks. Then, using the technique of interpretive structural modeling and using questionnaire tools, the factors were classified into five groups. Then, after considering the level of each and every level of public opinion. The final access matrix draws the final model of the interpretive structure. Based on the results, factors such as financial resource development, organizational development, institutional development, and sponsorship development are less effective in relating to the economic development of the sports industry using social media. . And in a small part, the research method was descriptive-survey. The statistical population studied is the total number of faculty members of the faculties and departments of physical education and sports sciences of the national faculties. To analyze the data, descriptive statistics and structural equation model were used to evaluate the suitability of the research model. The results of the quantitative section showed that the amount of T-factor of each factor has a significant effect and all the framework of the economic development model of the sports industry was approved using social networks. The results also showed that the research model has a good fit.
Rasool Norouzi Seyed Hossini
Abstract
Sport as a social phenomenon, influences different stakeholders. therefore It will experience problems and crises in this process. The aim of this study is Understanding Lived Experience of Sports Public Relations Managers from Media Crisis. Research was carried out by qualitative method and through ...
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Sport as a social phenomenon, influences different stakeholders. therefore It will experience problems and crises in this process. The aim of this study is Understanding Lived Experience of Sports Public Relations Managers from Media Crisis. Research was carried out by qualitative method and through phenomenological approach. The 16 participants were selected from the purposeful sampling. Through deep and phenomenological interviews, data were collected. data were analyzed by using the seven – step Diekelman`s (1989) approach. According to the data analysis, five categories of meanings were identified about the media crisis. They are: Reducing the prestige and reputation of organization, Lack of prospecting and transparency, deliberative and actively responding to crisis, evaluating on time and selection of best practices, Information ambiguity and confusing of interests of the stakeholders. These concepts of experienced in the life-world of sport relations managers are Constitutions of their social action. In case of proper analysis and application, they can be helpful in better managing sport media crises.
Sara Keshkar
Abstract
The media play an important role in creating identity for sports and promoting them in society. The purpose of this study was to identify the performance of the media in reflecting the identity of sports and encouraging society to participate in them. Exploratory mixed research method included qualitative ...
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The media play an important role in creating identity for sports and promoting them in society. The purpose of this study was to identify the performance of the media in reflecting the identity of sports and encouraging society to participate in them. Exploratory mixed research method included qualitative method using nominal interview and questionnaire survey method were used in the research. The participants in the qualitative section consisted of 27 professionals and athletes who were purposefully selected and the population in the survey consisted of athletes who were members of national teams or those who were invited to national team camps, and also coaches and veterans of 13 sports. The research tools in the qualitative section were pen and paper, audio recording and semi-structured questions, and in the quantitative part was a researcher-made questionnaire. The results showed that the role of media was identified with two categories of identity creation, including sub-categories of cultural development and sports management methods, as well as promotion with sub-categories of marketing and public participation. Also Findings showed that the most media focus in most sports was on introducing sports heroes as role model, and in martial arts, more attention was paid to cultural categories than other issues. It is suggested that the media pay attention to cultural values in introducing sports so that sports can be used as a cultural tool to guide and attract young people to sports.
Amin Khatibi; Maryam Imanian
Abstract
In live broadcasts of sporting events, the reporter plays an important role in attracting the audience and shaping the public opinion of society. In this research all the expressions and topics posed by the reporter in the world Greco-Roman wrestling clubs cup in 2016 were analyzed, which including 470 ...
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In live broadcasts of sporting events, the reporter plays an important role in attracting the audience and shaping the public opinion of society. In this research all the expressions and topics posed by the reporter in the world Greco-Roman wrestling clubs cup in 2016 were analyzed, which including 470 minutes of visual report. 360 minutes from this time as the sample was randomly selected. The research instrument was coding form whose validity was confirmed by 12 experts of sport and media. The objectivity and reliability coefficient were measured according Scott's formula for mentioned subjects (82%), mentioned person (86%) and reporter's oriention (84%). The results showed that wrestlers and refrees were two groups which referred them more than the other groups, Considering the first role of the two groups in the field of racing was natural. Providing useful information from wrestling and wrestlers and presenting informations from past, present and future about the local and foreign sports, are the viewer's expectaions from the reporter. Therefore, according to the important role of sport reporters, it is suggested that by studying and getting more information, try to improve their reports.