با همکاری مشترک دانشگاه پیام نور و انجمن علمی مدیریت ورزشی ایران

نوع مقاله : مقاله پژوهشی

نویسندگان

1 کارشناس ارشد مدیریت ورزشی، گروه تربیت‌بدنی و علوم ورزشی، دانشگاه قم، قم، ایران

2 پژوهشگر پسادکتری مدیریت ورزشی، دانشکده تربیت‌بدنی و علوم ورزشی، دانشگاه تهران، تهران، ایران.

چکیده

هدف از تحقیق حاضر چالش‌های پیش روی مؤلفین و محققین در چاپ کتب ورزشی در ایران بود. این پژوهش از لحاظ هدف از نوع مطالعات کاربردی به شمار می‌رود‌ که ازنظر گردآوری داده‌ها توصیفی و از نظر قطعیت داده‌ها از نوع اکتشافی است. روش پژوهش آمیخته (کیفی - کمی) بود. جامعه آماری در بخش کیفی اعضای هیات علمی در رشته علوم ورزشی بودند و در بخش کمی شامل اساتید، محققین و مؤلفینی بود که تجربه چاپ کتب ورزشی را داشتند. روش نمونه‌گیری، هدفمند بود. در مرحلۀ اول تحقیق از طریق روش نمونه‌گیری، هدفمند با 21 نفر از جامعۀ آماری، مصاحبه شد و چالش‌های چاپ کتب ورزشی شناسایی شد. در مرحلۀ دوم و سوم، عوامل شناسایی‌شده توسط گروه دلفی (21 نفر) بررسی شد؛ در این دو مرحله عواملی که حداقل 70 درصد دارای پاسخ مثبت بودند، برای مرحلۀ بعد باقی ماندند. در مرحلۀ نهایی رتبه‌بندی عوامل شناسایی‌شده در سه مرحله قبل با استفاده از پرسشنامۀ پنج‌گزینه‌ای لیکرت انجام گرفت. روایی محتوایی پرسشنامه توسط 10 نفر از اساتید رشته علوم ورزشی مورد تأیید قرار گرفت. برای رتبه‌بندی عوامل از آزمون فریدمن در قالب نرم‌افزار SPSS استفاده شد. بر اساس یافته‌های پژوهش مهم‌ترین چالش‌های چاپ کتاب در ایران شامل دو دسته کلی درونی (حرفه‌ای) و بیرونی (فرهنگی، اجتماعی، سیاسی، اقتصادی) است.

کلیدواژه‌ها

موضوعات

عنوان مقاله [English]

Challenges Facing Authors and Researchers in Publishing Sports Books in Iran

نویسندگان [English]

  • Tahereh Gholami 1
  • samira akbari 1
  • meysam noori khanyourdi 2

1 M.Sc. in Sports Management, Department of Physical Education and Sports Sciences, University of Qom, Qom, Iran

2 Postdoctoral Researcher of Sports Management, Faculty of Physical Education and Sports Sciences, University of Tehran, Tehran, Iran

چکیده [English]

The purpose of this research was to identify the Challenges facing authors and researchers in publishing sports books in Iran. This research is considered an applied study in terms of its objective, descriptive in terms of data collection, and exploratory in terms of data certainty. The research method was mixed (qualitative-quantitative). The statistical population in the qualitative section consisted of faculty members in the field of sports sciences, and in the quantitative section, it included professors, researchers, and authors who had experience in publishing sports books. The sampling method was purposive. In the first stage of the research, through purposive sampling, 21 individuals from the statistical population were interviewed, and the challenges of publishing sports books were identified. In the second and third stages, the factors identified by the Delphi group (21 individuals) were examined; in these two stages, factors that had at least 70% positive responses were retained for the next stage in the final stage, the factors identified in the previous three stages were ranked using a five-point Likert questionnaire. The content validity of the questionnaire was approved by 10 faculty members in the field of sports sciences. Friedman's test was used to rank factors in SPSS software Based on the findings of this research, the most important challenges of book publishing in Iran are in two general categories: internal (professional) and external (cultural, social, political, economic).

کلیدواژه‌ها [English]

  • Book Publishing Challenges
  • Iran's Printing Industry
  • Printing Industry
  • Sports Book Publishing
Ahmedov, V. (2021, 5April). PUBLISHING IN UZBEKISTAN: PROBLEMS AND SOLUTIONS. In International Scientific and Current Research Conferences, Uzbek University of Journalism and Mass Communications (pp. 84-89).
Alaei, Zahra; Ahmadi, Suleiman; Sohrabi, Mohammadreza. (2020). Obstacles and Challenges in Publishing Faculty members’ Scientific Books in Shahid Beheshti University of Medical Science. Salamat Ijtimai (Community Health), 6(3), 327-341
Ali Babaei Dermani, A. (2006). The publishing situation of the central province after the Islamic revolution. Master's thesis, Islamic Azad University. Arak (In persian).
Amri, L. H. A., Farani, D. B., Ali, N. A. M., & Anwar, R. (2022, December). The Challenges and Strategies of Printing Industry. In Proceedings of the First Jakarta International Conference on Multidisciplinary Studies Towards Creative Industries, JICOMS 2022, 16 November 2022, Jakarta, Indonesia: JICOMS 2022 (p. 354). European Alliance for Innovation.
Azarang, A H. (2005). The basics of book publishing, Tehran: The Organization for Researching and Composing University Textbooks in the Islamic Sciences and the Humanities (Samt). Tehran, (In persian).
Babolhavayeji, F., matlabi, D., hariri, N., & Momeni, F. (2011). Analyzing Iran’s book publishing in the years of 1979 – 2008Library and Information Science Research1(1), -. doi: 10.22067/riis. v1i1.8834. (In persian).
Christopher, N. M. (2010). Applying Marketing Concepts to Book Publishing in Nigeria. Journal of International Social Research3(11).206-212.
Emami, K. (2006 In the midst of books and publishing. Compilation of Abdul Hossein Azarang and Iran Naz Kashian, Tehran: Nilofar. (In persian).
Esmaili Hessari, M. (2022). Investigating factors affecting book publishing in Iran; Master thesis of Shahrood University of Technology, Faculty of Industrial Engineering and Management. (In persian).
Fahimnia, F., & Mantegh, H. (2013). Studying the role of quality of services in students trust toward Library: (the case of Central Library and Documents Center of University of Tehran). Academic Librarianship and Information Research47(2), 117-137. doi: 10.22059/jlib.2013.36415) .in persian).
Farajalo motlagh, B. (2019). Designing the future scenarios of Iran's publishing industry. Master's thesis, Hazrat-e Masoumeh University, Department of Business Administration. (In persian).
Farhadpour, M R. (2006). Print on Demand: Challenges and Opportunities. ketabmah. 9(10). (In persian).
Fath Alizadeh, Sh. (2011). An introduction to the beginning of printing in Iran. New History, 2(12). (In Persian).
Fazeli, N., & Davoodi, H. (2014). The Strategies of Publishing Industry in Tehran from the Perspective of Urban Management: A Grounded Theory Research. Cultural Studies & Communication10(36), 131-154.) in persian).
Ghasemi, H., keshkar, S., & Mousavi, M. (2013). The survey about the sports and physical education publishing on basis of customer needs in Tehran Book Exhibition (2011). Contemporary Studies on Sport Management2(3), 33-50. (In persian).
Haji Zeinolabedini, M., Hemmat, M., Rahmani Katigari, M., Keshtkar, Z., & Talebi Azadboni, T. (2019). What Challenges Does the Publishing Industry Face in Iran? Publishing Research Quarterly35(3), 485-499.
Hallaji, M. (2020). A Review and Critique of Instructional Models for Physical Education. Pizhuhish nāmah-i intiqādī-i mutūn va barnāmah hā-yi ̒ulūm-i insāni (Critical Studies in Texts & Programs of Human Sciences)20(10), 45-70. doi: 10.30465/crtls.2020.5874. (In persian).
Hedayati, F. (2009). The evolution of books and reading before and after the Islamic revolution. General Directorate of Education and Political Vice-President of Radio and Television of the Islamic Republic of Iran. (In persian).
Heydari Atabek, Mohsen. (2019). Pathology of the publishing situation and the problems of publishers in Qom province and providing solutions to improve it; Master's thesis, Tolo Mehr Institute of Higher Education. (In persian).
Hosseini, N. Seyyed A. (2012). Pests of economics. ketabmah. (5)180, 50-53. (In persian).
Hosseinzadeh Bairami, M. (2017). Examining the situation of book publishing in East Azarbaijan province from the point of view of publishers and booksellers in the years 2006-2015. Master's thesis in information science and epistemology, Al-Zahra University. (In persian).
House of Books and Literature of Iran (2020). Ministry of Culture and Islamic Guidance. (In persian).
Keshkar, S., Ghasemi, H., & Sadeghi, R. (2013). Proportionality of Published Sport Books to Beneficiaries' Expectations with an Emphasis on Sport Marketing Mix Elements. Sport Management Journal5(2), 5-27. doi: 10.22059/jsm.2013.32165. (In persian).
Keshkar, S., Tavakoli, S. K., & Sadeghi, R. (2014). The customer satisfaction of sport and physical education science books. Communication Management in Sport Media1(1), 19-25. (In persian).
Korinko, M., & Zhelikhovskyi, G. (2020). The problems and challenges of modern publishing and printing industry of Ukraine. Information & Media89, 8-16.
Lin, C. C., Chiou, W. C., & Huang, S. S. (2013). The challenges facing e-book publishing industry in Taiwan. Procedia Computer Science17, 282-289.
Maktabi Fard, L. (2008). An overview of book marketing in Iran and the world with an emphasis on children's marketing. Library and Information, 11(1), 51-61. (In persian).
Matlabi, D. (2012). Economics of publication and analysis of influencing factors. ketabmah. 12, 10-21. (In Persian).
Matlabi, D. (2019). The problems of Iran’s Book Publishing Industries: Literature review. Journal of Culture-Communication Studies20(48), 205-234. doi: 10.22083/jccs.2019.173432.2741. (In persian).
Mirzaei, N. (2022). Pathology of cultural policies in the field of book publishing in Qazvin province from 1988 to 1998; Master's thesis, Payam Noor University of Qazvin Province, Payam Noor Center of Qazvin. (In persian).
Najafi, M. J., & Karimi, R. (2010). Assessment of the Proportionality of Religious Books Publication with People’s Expectations in Qom. Research on Information Science and Public Libraries16(2), 71-94. (In persian).
Nwogu, J. E., & Akinde, T. A. (2007). Author, publisher and bookseller: a tripartite synergy in Nigerian book industry. Continental Journal of Information Technology1, 25-34.
Ploysri, W., & Viriyavejakul, C. (2019). Development of Professional Competency for Printing Quality Control Personnel Using Training System via Edmodo. Mediterranean Journal of Social Sciences, 10(3), 97.
Qaidan, A. (2012). Bookmaking has made people distrust the publishing market. Heritage Report 2 (Appendix): 100-101. (In persian).
Radad, I; Malakooti Nasab, e. (2014). IFactors affecting publishing in Kohgiluyeh and Boyer situation from the perspective of publishers and booksellers (2001-2011). journal of Printing and Publishing; 8, 41-59. (In persian).
Rahbani, M. (2009). Distribution of books and upcoming issues. publishing industry. (4)34-36: 35-32. (In persian).
Rahmani, B. (2006). The process of motivating the study culture. Quarterly Journal of Education, 2(5): 45-47. (In persian).
Rezaei, M. (2005). Sports book market situation, Hamshahri newspaper. (In persian).
Saadian, F. (2018). Pathology of the publishing industry of the province and providing a suitable model of service marketing in the publishing industry of East Azerbaijan Province. Master of Business   Administration, Department of Management. (In persian).
Sadeghi, M. (2011). In addition to producing and publishing, sports books are also abandoned in study. Iran Book Agency. (In persian).
Safahieh, H. (2021). The Solutions of Realizing Resistance Economy in Book Publishing Industry: Publishers' Perspective. Library and Information Sciences, 24(1), 27-49. (In Persian)
Saharja, K., & Aisyah, S. (2020). Efektifitas Digital Printing (pencetakan digital) Dalam Menghasilkan Produk Cetak Dan Pengaruhnya Terhadap Konsumen. media bina ilmiah14(11), 3429-3438.
sharifi milani, H., & boroumand, Z. (2021). Identification of the driving forces behind the future of the book publishing industry in Iran. Future study Management32(1), .32-18
sharifi milani, H., boroomand, Z., & amirkabiri, A. R. (2020). The Affecting Factors on the Book Publishing Industry in Iran. Journal of Culture-Communication Studies21(50), 241-258. doi: 10.22083/jccs.2020.167477.2691. (In persian).
Talebzadeh, Kh. (2017). Evaluation of the effective areas of publication subsidies (applied research collection). Under the supervision of Ali Asghar Seyedabadi, Tehran, Khane Ketab. (In Persian).
Tanha Nejad Amin, A. (2011). Examining the book publishing situation in Gilan province. Master's thesis in librarianship and information, Faculty of Arts and Media, Payam Noor University, Bushehr branch. (In Persian).
The history and evolution of publishing: an introduction to the study of book publishing in Iran from the beginning to the eve of the revolution. khaneh ketab publisher. (In persian(
Torabi Alamuti, M., Babalhavaeji, F., Matlabi, D., & Hariri, N. (2023). Presenting A Model For Distributing Books in Iran Based on Structural Equation Models. International Journal of Information Science and Management (IJISM)21(1), 321-345. doi: 10.22034/ijism.2022.1977672.0