Document Type : Research Paper
Authors
1 Ph.D. Student, Department of Sports Management, Faculty of Physical Education and Sports Sciences, Hamadan Azad University Hamadan, Iran.
2 Assistant Prof. Department of Physical Education, Malayer Branch, Islamic Azad University, Malayer, Iran.
3 Assistant Professor, Department of Physical Education, Malayer Branch, Islamic Azad University, Malayer, Iran.
Abstract
Achieving strategic human resource management is necessary to respond effectively to environmental changes and gain a competitive advantage in sports media. The present study was conducted with the aim of investigating the effect of strategic human resources management on organizational performance with the mediating role of intellectual capital among sports media employees in Tehran. This research is applied and in terms of method it is a survey research type and it is a structural equation modeling type. The statistical population of the research includes all male and female sports media employees of physical education colleges in Tehran, numbering 334 people, and 225 people were selected as a statistical sample through the stratified sampling method and using proportional allocation (according to the Cochran formula). For data gathering four standard questionnaires of strategic human resource management (2006), Bontis intellectual capital questionnaire (1996), and Yang's organizational performance questionnaire (2004) were used. After collecting the research data, they were analyzed using PLS and SPSS statistical software. The results of the structural equation showed that the variables: strategic management of human resources, intellectual capital and organizational performance in sports media employees of physical education colleges in Tehran have a favorable condition; Also, strategic management of human resources has a positive and significant effect on organizational performance and intellectual capital.
Keywords
- Strategic Management of Human Resources
- Organizational Performance
- Intellectual Capital
- Sports Media
Main Subjects
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