Document Type : Research Paper
Author
Assistant Professor, Department of Sports Management, Gonbad Kavous University, Gonbad Kavous, Iran
Abstract
The purpose of research was designing Information System Success Model of Events Management in Sport Organization. Therefore, by formulating the mix method, in qualitative phase number of 20 experts by snowball sampling and in quantitative research phase there were 350 spectators, coaches, media, and executives by purposely sampling. In qualitative phase with semi-structured interviews, selected codes were verified by exploratory Factor Analysis based on varimax rotation with factor load (>0.4).Then the codes were verified by two-way reliability (α≥ 0.82). In quantitative phase after assuring the contextual validity and internal reliability of the research instrument by Cronbach's alpha method (α<0.78), corrected version of liu (2010) information system management questioner with three construct of system quality, information quality, and service quality were used. Finally after confirmation of Good of fit index of the model (Fornell and Larker triple indices) and sampling adequacy index, data were analyzed with Smart PLS-2. The results of factor analysis of data indicated a significant impact of the apparent triple constructs on users' willingness to use construct. Also, based on the results of multiple regression, the system quality construct had the highest explanatory power (R2=0.41,Sig≤0.05). Therefore, according to the research results, the establishment of event-based information systems with the characteristics of providing accurate, accurate, timely and reliable information and easy access to the country horse event managers is suggested
Keywords
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