نوع مقاله : مقاله پژوهشی
نویسندگان
1 استادیار گروه تربیت‌بدنی و علوم ورزشی، دانشکده علوم تربیتی و روان شناسی، دانشگاه محقق اردبیلی، اردبیل، ایران
2 کارشناس ارشد مدیریت ورزش، دانشکده علوم تربیتی و روان شناسی، دانشگاه محقق اردبیلی، اردبیل، ایران
3 دانشیار گروه تربیت بدنی و علوم ورزشی، دانشکده علوم تربیتی و روانشناسی، دانشگاه محقق اردبیلی، اردبیل، ایران.
4 استاد گروه تربیت‌بدنی و علوم ورزشی، دانشکده علوم تربیتی و روان شناسی، دانشگاه محقق اردبیلی، اردبیل، ایران
5 استادیار گروه تربیت‌بدنی و علوم ورزشی، دانشکده علوم تربیتی و روانشناسی، دانشگاه محقق اردبیلی، اردبیل، ایران
چکیده
هدف اصلی این مطالعه بررسی قابلیت شبکه‌سازی باشگاه‌های ورزشی استان اردبیل بود که در راستای بهره‌مندی باشگاه‌ها و توسعه ورزش بانوان از فرصت شبکه‌سازی انجام شد. روش پژوهش توصیفی و بر اساس هدف کاربردی می‌باشد که به صورت میدانی انجام شد. جامعه آماری کارکنان باشگاه‌های ورزشی استان اردبیل به تعداد 200 نفر است و بر اساس جدول مورگان تعداد نمونه (120 نفر n=) برآورد شد. روش گردآوری داده‌ها از طریق پرسشنامه شبکه‌سازی کسب و کار محقق ساخته انجام شد. برای سنجش پایایی پرسشنامه از آلفای کرونباخ استفاده شده است و برای آزمون فرضیه‌ها از آزمون تی تک نمونه‌ای و نرم‌افزار 20SPSS استفاده شد.
نتایج این تحقیق نشان داد که باشگاه‌های بانوان استان اردبیل قابلیت شبکه‌سازی محصول، فرایندها، سیستم اطلاعاتی و فرهنگ سازمانی به طور معناداری بالاتر از میانگین در نظر گرفته شده می‌باشد (میانگین برابر 3 و با 95 درصد اطمینان). همچنین شبکه‌سازی مدیران، کارکنان و ساختار سازمانی به طور معناداری کمتر از میانگین است. با فرهنگ‌سازی فعالیت‌های شبکه‌ای و تغییر رویکرد مدیران و کارکنان باشگاه‌های بانوان می‌توان محصولات جدیدی را در باشگاه‌های موجود توسعه داد. همچنین با استانداردسازی فرایندها و استفاده از سیستم‌های جدید اطلاعاتی می‌توان فرایند شبکه‌سازی را تسهیل کرد، چرا که باشگاه‌های موجود به دلیل کوچک بودن به تنهایی نمی‌توانند مسیر توسعه را تجربه کنند.
کلیدواژه‌ها
عنوان مقاله [English]
Investigating Networking Capability of Sports Clubs in Ardabil Province
نویسندگان [English]
- Farzad Nobakht 1
- Akram Faridi 2
- Abbas Naghizadeh 3
- Mehrdad Moharramzadeh 4
- Nasrin Azizian Kohan 5
1 .Assistant Professor, Department of Physical Education and Sports Sciences, Faculty of Education Sciences and Psychology, University of Mohaghegh Ardabili, Ardabil, Iran
2 M.A. in Sports Management, Department of Physical Education and Sports Sciences, Faculty of Education Sciences and Psychology, University of Mohaghegh Ardabili, Ardabil, Iran
3 M.A. in Sports Management, Department of Physical Education and Sports Sciences, Faculty of Education Sciences and Psychology, University of Mohaghegh Ardabili, Ardabil, Iran
4 Professor, Department of Physical Education and Sports Sciences, Faculty of Education Sciences and Psychology, University of Mohaghegh Ardabili, Ardabil, Iran
5 Assistant Professor, Department of Physical Education and Sports Sciences, Faculty of Education Sciences and Psychology, University of Mohaghegh Ardabili, Ardabil, Iran
چکیده [English]
The main purpose of this study was to investigate the networking capability of women’s sport clubs in Ardabil province in order to both benefit the clubs and promote the development of women's sports. It was a descriptive applied research. The statistical population of Ardabil sports club staff is 200 and based on Morgan table the sample size was estimated 120 people (n = 120). The data were collected through Business Networking Questionnaire. Cronbach's alpha was used to assess the reliability of the questionnaire. One-sample t-test and SPSS 20 software were also used to test the hypotheses. The results of this study showed that Ardabil women's clubs' product networking capability, processes, information system and organizational culture were significantly higher than the average (mean= 3 and significance level= 95%). Also, the networking of managers, staff and organizational structure were found to be significantly lower than the average. The results showed that by spreading culture of networking activities and changing the approach of managers and staff of women's clubs, new products can be developed for existing clubs. Also, standardizing processes and using new information systems can facilitate the networking process since existing clubs cannot develop on their own because of their small size.
کلیدواژه‌ها [English]
- Networking
- Women's Club
- Ardabil Province
- Sports Business
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