In collaboration with Payame Noor University and Iranian Scientific association of sport management

Document Type : Research Paper

Authors

1 Assistant Professor of Sport Management, Department of Sport Management, Faculty of Sport Sciences, Bu-Ali Sina University, Hamedan, Iran.

2 B.S Studnet, Department of Physical Education and Sports Sciences, University of Kurdistan, Sanandaj, Iran.

3 Ph.D in Sport Management, Faculty of Physical Education and Sport Sciences, University of Guilan, Rasht, Iran.

4 Faculty Member of the Partment of Sport Management, University of Guilan, Rasht, Iran

10.30473/jsm.2025.74519.1975

Abstract

The present study aimed to analyze the content of sports genre movies. The research method was qualitative content analysis, and 8 movies were purposefully selected and analyzed. The findings showed that the content of Iranian sports genre movies includes 14 sub-themes and six main themes: representation of the coach-athlete relationship (coach support for athletes and athlete commitment to the coach), representation of athletes' personal lives (violation of civil rights, family problems, and the centrality of female athletes), representation of the challenges of athlete participation in the sports environment (cultural-social restrictions and religious restrictions), representation of protest and support (support of the sports community and protest of the sports community), representation of the problems of Iranian sports (corruption and violation, and sports financial issues), and representation of sports political issues (national identity and nationalism, deployment problems, conflicts, and abuse). The present study has provided important applications for the academic community, sports and non-sports organizations and managers, both theoretically and practically. In the theoretical dimension, the present study has provided new insights into the intersection of sports and film, introduced a new line of research for sports science researchers in Iran, and provided a platform for applied academic research. In the practical dimension, it has also provided practical and executive suggestions for individuals including directors, producers, and writers interested in the sports genre, and sports managers and organizations including the Ministry of Sport and Youth, and non-sports organizations has provided a better roadmap for them to support the production of sports films

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