نوع مقاله : مقاله پژوهشی
نویسنده
استادیار، گروه مدیریت ورزشی،دانشگاه گنبدکاووس،گنبدکاووس، ایران
چکیده
هدف از پژوهش حاضر طراحی الگوی موفق سیستم اطلاعات مدیریت رویداد کورس اسب دوانی بود. لذا، با تدوین طرح آمیخته، در مرحله کیفی تعداد 20 نفر از خبرگان به‌صورت نمونه‌گیری گلوله برفی و در مرحله کمی تعداد 350 نفر از تماشاگران، مربیان، رسانه و منابع انسانی اجرایی به‌صورت هدفمند حضور داشتند. در مرحله کیفی پژوهش با انجام مصاحبات نیمه ساختار یافته، کدهای انتخابی با تحلیل عاملی اکتشافی بر مبنای چرخش واریمکس با بار عاملی (0/4 <) شناسایی شد. در فاز کمی پس از اطمینان از روایی محتوایی و پایایی درونی ابزار پژوهش به روش آلفای کرونباخ (α>0/78)
، نسخه اصلاح شده پرسشنامه سیستم اطلاعات رویداد محور لیو (2010) شامل سه سازه کیفیت سیستم، کیفیت اطلاعات و کیفیت خدمات استفاده شد. در نهایت پس از آزمون نکویی برازش مطلوب الگو و نمونه شاخص کفایت نمونه برداری، دادها با استفاده از نرم افزار اسمارت پی. ال. اس.2 ونرم افزاراس. پی. اس. اس مورد تجزیه و تحلیل قرار گرفتند.
نتایج تحلیل عاملی داده‌ها حاکی از تأثیرگذاری معنی‌دار سازه های سه‌گانه آشکار پژوهش بر سازه تمایل به استفاده کاربران بود. همچنین بر اساس نتایج رگرسیون چندگانه، سازه کیفیت سیستم از بالاترین قدرت تبیین کنندگی سازه پنهان برخوردار بود( 0 /05≥sig و R2 =0/41 ). لذا، مطابق با نتایج پژوهش، استقرار سیستم های اطلاعاتی رویداد محور با مشخصه‌های ارائه اطلاعات درست و دقیق، موثق و به موقع و دسترسی آسان به مدیران اجرایی رویداد اسب کشور پیشنهاد می‌شود.
کلیدواژه‌ها
عنوان مقاله [English]
Designing Information System Success Model of Events Management in Sports Organization (Case Study: Horse Racing of Golestan Province)
نویسنده [English]
- Hamidreza Ghezelsefloo
Assistant Professor, Department of Sports Management, Gonbad Kavous University, Gonbad Kavous, Iran
چکیده [English]
The purpose of research was designing Information System Success Model of Events Management in Sport Organization. Therefore, by formulating the mix method, in qualitative phase number of 20 experts by snowball sampling and in quantitative research phase there were 350 spectators, coaches, media, and executives by purposely sampling. In qualitative phase with semi-structured interviews, selected codes were verified by exploratory Factor Analysis based on varimax rotation with factor load (>0.4).Then the codes were verified by two-way reliability (α≥ 0.82). In quantitative phase after assuring the contextual validity and internal reliability of the research instrument by Cronbach's alpha method (α<0.78), corrected version of liu (2010) information system management questioner with three construct of system quality, information quality, and service quality were used. Finally after confirmation of Good of fit index of the model (Fornell and Larker triple indices) and sampling adequacy index, data were analyzed with Smart PLS-2. The results of factor analysis of data indicated a significant impact of the apparent triple constructs on users' willingness to use construct. Also, based on the results of multiple regression, the system quality construct had the highest explanatory power (R2=0.41,Sig≤0.05). Therefore, according to the research results, the establishment of event-based information systems with the characteristics of providing accurate, accurate, timely and reliable information and easy access to the country horse event managers is suggested
کلیدواژه‌ها [English]
- System Quality
- Information Quality
- Event Management
- Information System Management
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