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Keywords = Customers
Number of Articles: 4
The role of emotional advertising of wellness products in social networks on the mental attraction of young and adolescent consumers (a case study of the Rubika social network)

Articles in Press, Accepted Manuscript, Available Online from 03 July 2024

10.30473/jsm.2024.69275.1801

Nadia Kahrizi; Mohamad Piri; Javad Karimi

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Proposing a Model for Utilizing the Balanced Scorecard (BSC) as a Strategic Management Tool to Enhance Media Activities in the Tehran Municipality Sports Organization

Articles in Press, Accepted Manuscript, Available Online from 14 June 2025

10.30473/jsm.2025.73209.1937

Sara Torabi; Sepideh Ghotnian; Zohreh Afsharmand; Motahareh Moslehi

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The Role of Social Media on the Success and Continuity of Private Sports Clubs

Volume 11, Issue 4, July 2024, Pages 127-140

10.30473/jsm.2022.65165.1661

Fatemeh Javadi; Adel Afkhar; Majid Solimani

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  • PDF 738.73 K

Presentation a Model of the Impact of Internet Advertising on Use of Services

Volume 5, Issue 4, July 2018, Pages 79-88

Masoud Freydoni

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  • PDF 359.46 K

Communication Management in Sport Media
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