Sports Media
Bahareh Rahmanian Kooshkaki; Marziyeh Khalifeh Soltani; Saeed Jafari
Abstract
of sports media management with the approach of developing sports diplomacy. The research method was qualitative, grounded theory method, systematic analysis approach. The statistical population included managers of sports organizations, members of the sports media, and university sports science professors, ...
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of sports media management with the approach of developing sports diplomacy. The research method was qualitative, grounded theory method, systematic analysis approach. The statistical population included managers of sports organizations, members of the sports media, and university sports science professors, and sampling was done in the form of a snowball. A semi-structured interview was used to collect information, and the researcher reached theoretical saturation by conducting 17 interviews. The validity of the interview questions was confirmed step by step by the experts and the reliability of the questions was obtained through the retest reliability of 94%. By analyzing the data by Maxqda software, 465 primary codes, 51 sub-categories and 13 main categories were obtained, and the research model was designed through three stages of open coding, axial coding and selective coding. Based on the paradigmatic model of Strauss and Corbin, the categories were placed in the axes of causal, contextual, intervening factors, strategies and consequences. The results showed that the strategic view and interactionism will lead to economic growth, cultural growth and international reputation, and finally globalization and achieving soft power. Therefore, officials should try to manage sports media by creating a structured and targeted program.
Mehri Tabrizi Yeganeh; Mina Hakakzadeh; Mohsen Manoochehri Nejad
Abstract
The purpose of this study is to present a model of the role of media in investing and financing in the sports tourism industry. The research method is applied in terms of purpose and qualitative in terms of approach and the theme analysis has been used. For the field interview, the research participants ...
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The purpose of this study is to present a model of the role of media in investing and financing in the sports tourism industry. The research method is applied in terms of purpose and qualitative in terms of approach and the theme analysis has been used. For the field interview, the research participants included university professors and managers of sports tourism (23 people). The sampling method was purposeful. Data were analyzed using continuous comparison method using MaxiCode Pro software. The results of content analysis showed that there are 4 organizing themes (motivational, educational, information and cultural) and 22 basic themes as dimensions of the role of media in investing and financing in the sports tourism industry. Also, by examining the frequencies of each of the organizing themes, it was found that the motivational and informational organizing theme is more frequent than the other themes. Given the prominent role of various media on the development of investment and financing in the sports tourism industry, solving its challenges should be one of the main goals of sports media development programs, which is recommended by the media. Benefit from the results of the present study.
Sina Falahati; Mina Hakakzadeh; Mohamad PorRanjbar
Abstract
The purpose of this research was to design a model of the media's role in the institutionalization of sports activities in Iran's leisure time with an interpretative structural modeling approach. The current research is qualitative. At first, by using theme analysis, basic, organizing and comprehensive ...
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The purpose of this research was to design a model of the media's role in the institutionalization of sports activities in Iran's leisure time with an interpretative structural modeling approach. The current research is qualitative. At first, by using theme analysis, basic, organizing and comprehensive themes were identified and then, an interpretive structural model was drawn. The present research community in two sections of thematic and structural interpretative analysis includes professors of sports management and sports media who have published researches in the field of leisure time sports and media (at least two researches) as well as managers and producers of sports media (sports network, sports radio and sports newspapers) that produced and edited programs in the field of leisure time. The measurement tool in the theme analysis section was a semi-structured interview and in the interpretive structural model section, it was a questionnaire.Two methods of theme analysis (Max QDI software) and Interpretive Structural Modeling (ISM)(Excel software) were used for data analysis.5 organizing themes and 28 basic themes have been identified for the role of the media in the institutionalization of sports activities in Iran's leisure time.The results showed that the subjects of culture-making" and "social" are highly dependent on other subjects and to be more precise, they are in the category of dependent variables. "Informative" and "educational"subjects also have a maximum guiding role and a weak dependence as independent variables. And the motivational content as a variable with minimal dependence and influence are in the category of autonomous factors.
Salar Moradi; Fardin Mostafaee
Volume 1, Issue 4 , September 2014, , Pages 55-60
Abstract
The culture governing people is affected by different social factors. These factors could affect beliefs, attitudes, and performances. One of these factors is sport. Sports festivals and activities are manifestations of social organizations and as factors affecting the formation of policies and domestics ...
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The culture governing people is affected by different social factors. These factors could affect beliefs, attitudes, and performances. One of these factors is sport. Sports festivals and activities are manifestations of social organizations and as factors affecting the formation of policies and domestics and foreign relations, could involve various social, cultural and communication functions and leave numerous effects. This research, being analytical-descriptive deals with the role of sport in developing cross-cultural and social communications. An analysis of theories and research basics indicates that sport and sports competitions have a major role in understanding participation and synergy among people, accountability and creation of social aptitudes, strengthening of social communications, strengthening of solidarity and social participation, promotion of mental and physical health, development of social and human ethics, strengthening and promotion of economic, social, cultural and human resources, expansion of relations among nations and cross cultural communications and enhancement of mutual understanding and expansion of peace.