In collaboration with Payame Noor University and Iranian Scientific association of sport management
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Designing the Model of Sports Involvement, Psychological Commitment and loyalty of the Fans of the Persepolis Football Team

Mojtaba Ghasemi Siani; Leili Khavary Khorasani

Volume 8, Issue 1 , October 2020, , Pages 43-54

https://doi.org/10.30473/jsm.2020.49018.1352

Abstract
  The relationship between fan sports involvement, psychological commitment, attitudinal and behavioral loyalty is an important topic in sports marketing literature. Therefore, the purpose of this study was investigate the effect of sports involvement dimensions on psychological commitment, attitudinal ...  Read More