A
-
Adolescents and Youth
Identifying the Motivating Factors of New Media in Encouraging Youth and Adolescents to Play Sports [Volume 10, Issue 2, 2022-2023, Pages 1-16]
-
Advertising
Development of Strategies Related to Revenue Generation of Esteghlal & Persepolis Football Clubs [Volume 10, Issue 1, 2022-2023, Pages 40-55]
-
Advertising and media endorsement
Media and Personal Brand Development: A Study of Professional Athletes [Volume 10, Issue 2, 2022-2023, Pages 103-120]
-
Ambush Marketing
Analyzing the Ambush Marketing in Iranian Football Media (Case Study: The 2019 Asian Cup) [Volume 10, Issue 4, 2022-2023, Pages 104-117]
-
Anti-Diplomacy
Anti-Diplomacy of Football in the Middle East: The Geopolitical Challenge of Iran and Saudi Arabia [Volume 10, Issue 4, 2022-2023, Pages 15-28]
-
Asian Cup
Analyzing the Ambush Marketing in Iranian Football Media (Case Study: The 2019 Asian Cup) [Volume 10, Issue 4, 2022-2023, Pages 104-117]
B
-
Betting
Motivations & Consequences of Betting in Football; Structural Approach [Volume 10, Issue 1, 2022-2023, Pages 29-39]
-
Bloggers
Investigating the Role of Instagram Bloggers on the Intention to Buy Sports Products with the Mediation of a Brand Attitude [Volume 10, Issue 4, 2022-2023, Pages 42-56]
-
Book review
Review of Qualitative Research Book (A Guide to Design and Implementation) [Volume 10, Issue 3, 2022-2023, Pages 46-59]
-
Brand
Investigating the Role of Instagram Bloggers on the Intention to Buy Sports Products with the Mediation of a Brand Attitude [Volume 10, Issue 4, 2022-2023, Pages 42-56]
-
Brand Imaging
Media and Personal Brand Development: A Study of Professional Athletes [Volume 10, Issue 2, 2022-2023, Pages 103-120]
-
Brand knowledge
The Effect of Brand and Fashion Awareness on Word-of-Month Advertising in Purchasing Sports Clothed among Physical Education Students [Volume 10, Issue 3, 2022-2023, Pages 32-45]
-
Brand Personalization
Media and Personal Brand Development: A Study of Professional Athletes [Volume 10, Issue 2, 2022-2023, Pages 103-120]
-
Business
Presentation of Pattern of Social Networking on Creating Sports Businesses [Volume 10, Issue 4, 2022-2023, Pages 90-103]
C
-
Cognitive use
Developing a Model for the Role of Social Media in the Workplace, on the Job Consequences of Employees of Sports and Youth Departments in Kermanshah Province [Volume 10, Issue 4, 2022-2023, Pages 118-131]
-
Co-Identity
The Role of Team Identity in the Enjoyable Experience and the Intention of Football Fans to Visit Esteghlal Club's Website Again Abstract [Volume 10, Issue 3, 2022-2023, Pages 99-113]
-
Communications
Development of Strategies Related to Revenue Generation of Esteghlal & Persepolis Football Clubs [Volume 10, Issue 1, 2022-2023, Pages 40-55]
-
Communication Satisfaction
The Relationship of Information Technology on Knowledge Sharing: With the Mediator Role of Communication Satisfaction [Volume 10, Issue 2, 2022-2023, Pages 72-84]
-
Consumer Behavior
The Effect of Brand and Fashion Awareness on Word-of-Month Advertising in Purchasing Sports Clothed among Physical Education Students [Volume 10, Issue 3, 2022-2023, Pages 32-45]
-
Corona
Designing a Corona Virus Pandemic Crisis Management Model in the Sports Industry with Using the Capacity of New Technologies [Volume 10, Issue 2, 2022-2023, Pages 48-61]
-
Creative Behaviors
Modeling the Causal Effect of Leadership Style & Job Autonomy & Task Complexity in Creative Behaviors in Employees Kermanshah of Sport Media [Volume 10, Issue 1, 2022-2023, Pages 91-103]
-
Customer
The Mediating Role of Pleasurable Experience and E-Satisfaction in the Relationship Between E-Service Quality and Only Repurchase intention of Sports Products [Volume 10, Issue 3, 2022-2023, Pages 84-98]
-
Customer Relationship
Designing a Customer Relationship Management Model in Sports Stores with ISM Approach [Volume 10, Issue 1, 2022-2023, Pages 65-79]
-
Cybermedia
Identifying and Prioritizing Sports Entrepreneurial Opportunities with Sports Media Approach [Volume 10, Issue 2, 2022-2023, Pages 85-102]
D
-
Delphi Group
Explain and Prioritize the Factors Affecting the Sports Diplomacy in Cyberspace [Volume 10, Issue 4, 2022-2023, Pages 57-74]
E
-
Electronic Word of Mouth Communication
Identifying and Prioritizing the Dimensions of Electronic Word of Mouth in Interpersonal Communication of Sporting Goods Consumers on Social Networks [Volume 10, Issue 2, 2022-2023, Pages 17-32]
-
Entrepreneurship
Developing a Model for the Development of Start-up Sports Businesses: with Emphasis on the Role of Cyberspace [Volume 10, Issue 1, 2022-2023, Pages 1-16]
-
Entrepreneurship opportunities
Identifying and Prioritizing Sports Entrepreneurial Opportunities with Sports Media Approach [Volume 10, Issue 2, 2022-2023, Pages 85-102]
-
E-Sports
Identifying and Validating Strategies Affecting the Development of E-sports Clubs in Iran [Volume 10, Issue 4, 2022-2023, Pages 29-41]
F
-
Fatigue from social media
Developing a Model for the Role of Social Media in the Workplace, on the Job Consequences of Employees of Sports and Youth Departments in Kermanshah Province [Volume 10, Issue 4, 2022-2023, Pages 118-131]
-
Fuzzy Dematel
Explain and Prioritize the Factors Affecting the Sports Diplomacy in Cyberspace [Volume 10, Issue 4, 2022-2023, Pages 57-74]
G
-
Gambling
Motivations & Consequences of Betting in Football; Structural Approach [Volume 10, Issue 1, 2022-2023, Pages 29-39]
-
Grounded Theory
Presentation of Pattern of Social Networking on Creating Sports Businesses [Volume 10, Issue 4, 2022-2023, Pages 90-103]
-
Grounded Theory
The Effect of Technology Environment on Marketing Development in the Wrestling Premier League in Iran [Volume 10, Issue 4, 2022-2023, Pages 75-89]
I
-
Information technology
The Relationship of Information Technology on Knowledge Sharing: With the Mediator Role of Communication Satisfaction [Volume 10, Issue 2, 2022-2023, Pages 72-84]
-
Instagram
Investigating the Role of Instagram Bloggers on the Intention to Buy Sports Products with the Mediation of a Brand Attitude [Volume 10, Issue 4, 2022-2023, Pages 42-56]
-
Intellectual Capital
The Effect of Strategic Management on Human Resource on Organizational Performance with the Mediating Role of Intellectual Capital in Sports Media Employees of Physical Education Colleges in Tehran [Volume 10, Issue 3, 2022-2023, Pages 60-72]
-
Interactions and communications
Media and Personal Brand Development: A Study of Professional Athletes [Volume 10, Issue 2, 2022-2023, Pages 103-120]
-
Internet Advertising
Analyzing the Ambush Marketing in Iranian Football Media (Case Study: The 2019 Asian Cup) [Volume 10, Issue 4, 2022-2023, Pages 104-117]
-
Internet Sales
The Effect of Technology Environment on Marketing Development in the Wrestling Premier League in Iran [Volume 10, Issue 4, 2022-2023, Pages 75-89]
-
Iran
Anti-Diplomacy of Football in the Middle East: The Geopolitical Challenge of Iran and Saudi Arabia [Volume 10, Issue 4, 2022-2023, Pages 15-28]
-
Iran and the European Union
A Comparative Study of the Right to Fair Competition in the Monopoly of Television Broadcasting of Sporting Events Based on the European Union Approach [Volume 10, Issue 2, 2022-2023, Pages 33-47]
-
Iranian Wrestling Premier League
The Effect of Technology Environment on Marketing Development in the Wrestling Premier League in Iran [Volume 10, Issue 4, 2022-2023, Pages 75-89]
J
-
Job Autonomy & Task Complexity
Modeling the Causal Effect of Leadership Style & Job Autonomy & Task Complexity in Creative Behaviors in Employees Kermanshah of Sport Media [Volume 10, Issue 1, 2022-2023, Pages 91-103]
-
Job Competencies
The Relationship Between Job Competence & Cultural Intelligence with Effectiveness Sports Media Staff in Guilan Province [Volume 10, Issue 1, 2022-2023, Pages 80-90]
K
-
Knowledge Sharing
The Relationship of Information Technology on Knowledge Sharing: With the Mediator Role of Communication Satisfaction [Volume 10, Issue 2, 2022-2023, Pages 72-84]
L
-
Leadership style
Modeling the Causal Effect of Leadership Style & Job Autonomy & Task Complexity in Creative Behaviors in Employees Kermanshah of Sport Media [Volume 10, Issue 1, 2022-2023, Pages 91-103]
M
-
Managers
Development of Strategies Related to Revenue Generation of Esteghlal & Persepolis Football Clubs [Volume 10, Issue 1, 2022-2023, Pages 40-55]
-
Marketer
Designing a Customer Relationship Management Model in Sports Stores with ISM Approach [Volume 10, Issue 1, 2022-2023, Pages 65-79]
-
Marketing
The Effect of Technology Environment on Marketing Development in the Wrestling Premier League in Iran [Volume 10, Issue 4, 2022-2023, Pages 75-89]
-
Mass Media
Content Analysis of the Most Popular Iranian Sports Channels of Telegram Social Network [Volume 10, Issue 1, 2022-2023, Pages 56-64]
-
Media
The Relationship Between Job Competence & Cultural Intelligence with Effectiveness Sports Media Staff in Guilan Province [Volume 10, Issue 1, 2022-2023, Pages 80-90]
-
Media
Development of Strategies Related to Revenue Generation of Esteghlal & Persepolis Football Clubs [Volume 10, Issue 1, 2022-2023, Pages 40-55]
-
Media
Media and Personal Brand Development: A Study of Professional Athletes [Volume 10, Issue 2, 2022-2023, Pages 103-120]
-
Media Consumption
The Relationship Between Media Consumption and Communication Skills of Sports Science Students [Volume 10, Issue 3, 2022-2023, Pages 73-83]
-
Merooj sports brand
The Role of Social Media Marketing Activities on Sporting Goods Purchase Intention Through Brand Equity (Case Study: Merooj Brand) [Volume 10, Issue 2, 2022-2023, Pages 62-71]
-
Mixed Methods
Identifying and Prioritizing the Dimensions of Electronic Word of Mouth in Interpersonal Communication of Sporting Goods Consumers on Social Networks [Volume 10, Issue 2, 2022-2023, Pages 17-32]
N
-
Network Analysis
Social Network Analysis of Stakeholders in Major Sports Events: A Study on the Rio 2016 Olympics & the Tokyo 2020 [Volume 10, Issue 1, 2022-2023, Pages 17-28]
-
New media
Identifying the Motivating Factors of New Media in Encouraging Youth and Adolescents to Play Sports [Volume 10, Issue 2, 2022-2023, Pages 1-16]
O
-
Olympics
Social Network Analysis of Stakeholders in Major Sports Events: A Study on the Rio 2016 Olympics & the Tokyo 2020 [Volume 10, Issue 1, 2022-2023, Pages 17-28]
-
Organizational effectiveness
The Relationship Between Job Competence & Cultural Intelligence with Effectiveness Sports Media Staff in Guilan Province [Volume 10, Issue 1, 2022-2023, Pages 80-90]
-
Organizational Performance
The Effect of Strategic Management on Human Resource on Organizational Performance with the Mediating Role of Intellectual Capital in Sports Media Employees of Physical Education Colleges in Tehran [Volume 10, Issue 3, 2022-2023, Pages 60-72]
P
-
Participation
Identifying the Motivating Factors of New Media in Encouraging Youth and Adolescents to Play Sports [Volume 10, Issue 2, 2022-2023, Pages 1-16]
-
Pleasant use
Developing a Model for the Role of Social Media in the Workplace, on the Job Consequences of Employees of Sports and Youth Departments in Kermanshah Province [Volume 10, Issue 4, 2022-2023, Pages 118-131]
-
Profitability
Development of Strategies Related to Revenue Generation of Esteghlal & Persepolis Football Clubs [Volume 10, Issue 1, 2022-2023, Pages 40-55]
R
-
Revisit
The Role of Team Identity in the Enjoyable Experience and the Intention of Football Fans to Visit Esteghlal Club's Website Again Abstract [Volume 10, Issue 3, 2022-2023, Pages 99-113]
S
-
Saudi Arabia
Anti-Diplomacy of Football in the Middle East: The Geopolitical Challenge of Iran and Saudi Arabia [Volume 10, Issue 4, 2022-2023, Pages 15-28]
-
Security
Anti-Diplomacy of Football in the Middle East: The Geopolitical Challenge of Iran and Saudi Arabia [Volume 10, Issue 4, 2022-2023, Pages 15-28]
-
Services
An Analysis of the Acceptance and Non-Acceptance of Sports Applications by Professional Athletes Using the Logit Binary Model [Volume 10, Issue 3, 2022-2023, Pages 114-125]
-
Social Media
The Impact of Social Media and the Internet on the Marketing of Sporting Events [Volume 10, Issue 3, 2022-2023, Pages 15-31]
-
Social Media
Identifying and Prioritizing the Dimensions of Electronic Word of Mouth in Interpersonal Communication of Sporting Goods Consumers on Social Networks [Volume 10, Issue 2, 2022-2023, Pages 17-32]
-
Social Networks
Presentation of Pattern of Social Networking on Creating Sports Businesses [Volume 10, Issue 4, 2022-2023, Pages 90-103]
-
Sport Brand
The Role of Social Media Marketing Activities on Sporting Goods Purchase Intention Through Brand Equity (Case Study: Merooj Brand) [Volume 10, Issue 2, 2022-2023, Pages 62-71]
-
Sporting Events
Analyzing the Ambush Marketing in Iranian Football Media (Case Study: The 2019 Asian Cup) [Volume 10, Issue 4, 2022-2023, Pages 104-117]
-
Sports
Identifying the Motivating Factors of New Media in Encouraging Youth and Adolescents to Play Sports [Volume 10, Issue 2, 2022-2023, Pages 1-16]
-
Sports
Presentation of Pattern of Social Networking on Creating Sports Businesses [Volume 10, Issue 4, 2022-2023, Pages 90-103]
-
Sports
An Analysis of the Acceptance and Non-Acceptance of Sports Applications by Professional Athletes Using the Logit Binary Model [Volume 10, Issue 3, 2022-2023, Pages 114-125]
-
Sports Advertising
A Comparative Study of the Right to Fair Competition in the Monopoly of Television Broadcasting of Sporting Events Based on the European Union Approach [Volume 10, Issue 2, 2022-2023, Pages 33-47]
-
Sports entrepreneurs
Identifying and Prioritizing Sports Entrepreneurial Opportunities with Sports Media Approach [Volume 10, Issue 2, 2022-2023, Pages 85-102]
-
Sports Industry
Developing a Model for the Development of Start-up Sports Businesses: with Emphasis on the Role of Cyberspace [Volume 10, Issue 1, 2022-2023, Pages 1-16]
-
Sports Industry
Designing a Corona Virus Pandemic Crisis Management Model in the Sports Industry with Using the Capacity of New Technologies [Volume 10, Issue 2, 2022-2023, Pages 48-61]
-
Sports Industry
Presentation of Pattern of Social Networking on Creating Sports Businesses [Volume 10, Issue 4, 2022-2023, Pages 90-103]
-
Sports Marketing
The Impact of Social Media and the Internet on the Marketing of Sporting Events [Volume 10, Issue 3, 2022-2023, Pages 15-31]
-
Sports media
The Effect of Strategic Management on Human Resource on Organizational Performance with the Mediating Role of Intellectual Capital in Sports Media Employees of Physical Education Colleges in Tehran [Volume 10, Issue 3, 2022-2023, Pages 60-72]
-
Sports media
Identifying and Prioritizing Sports Entrepreneurial Opportunities with Sports Media Approach [Volume 10, Issue 2, 2022-2023, Pages 85-102]
-
Sports Store
Designing a Customer Relationship Management Model in Sports Stores with ISM Approach [Volume 10, Issue 1, 2022-2023, Pages 65-79]
-
Sport Startups
Developing a Model for the Development of Start-up Sports Businesses: with Emphasis on the Role of Cyberspace [Volume 10, Issue 1, 2022-2023, Pages 1-16]
-
Stakeholder Theory
Social Network Analysis of Stakeholders in Major Sports Events: A Study on the Rio 2016 Olympics & the Tokyo 2020 [Volume 10, Issue 1, 2022-2023, Pages 17-28]
-
Strategic Management of Human Resources
The Effect of Strategic Management on Human Resource on Organizational Performance with the Mediating Role of Intellectual Capital in Sports Media Employees of Physical Education Colleges in Tehran [Volume 10, Issue 3, 2022-2023, Pages 60-72]
-
Strategy
Designing a Corona Virus Pandemic Crisis Management Model in the Sports Industry with Using the Capacity of New Technologies [Volume 10, Issue 2, 2022-2023, Pages 48-61]
T
-
Technology
The Effect of Technology Environment on Marketing Development in the Wrestling Premier League in Iran [Volume 10, Issue 4, 2022-2023, Pages 75-89]
-
Telegram
Content Analysis of the Most Popular Iranian Sports Channels of Telegram Social Network [Volume 10, Issue 1, 2022-2023, Pages 56-64]
-
TV broadcasting monopoly
A Comparative Study of the Right to Fair Competition in the Monopoly of Television Broadcasting of Sporting Events Based on the European Union Approach [Volume 10, Issue 2, 2022-2023, Pages 33-47]
-
Twitter
Social Network Analysis of Stakeholders in Major Sports Events: A Study on the Rio 2016 Olympics & the Tokyo 2020 [Volume 10, Issue 1, 2022-2023, Pages 17-28]
W
-
Website
The Role of Team Identity in the Enjoyable Experience and the Intention of Football Fans to Visit Esteghlal Club's Website Again Abstract [Volume 10, Issue 3, 2022-2023, Pages 99-113]
-
Website Quality
The Mediating Role of Pleasurable Experience and E-Satisfaction in the Relationship Between E-Service Quality and Only Repurchase intention of Sports Products [Volume 10, Issue 3, 2022-2023, Pages 84-98]