Communication Management in Sport Media - Articles List

Keywords = guerilla marketing

Designing a Model of the Media's Role in Guerrilla Marketing of Sports Products (Goods and Services)

Volume 12, Issue 1, November 2024, Pages 193-207

10.30473/jsm.2023.65828.1684

AbdoalMajid DoorAndish; Seyd Mohamad Ali Mirhoseini; Ahmad Torkfar; Alireza Elahi

Communication Management in Sport Media

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Volume 12 (2024-2025)

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