Communication Management in Sport Media - Articles List

Keywords = Endorsement

Modeling the Role of Endorsement on Brand Loyalty of Shooting Athlete with Mediating E- Worth of Mouth (Case Study: Walther Gun)

Volume 9, Issue 3, April 2022, Pages 58-69

10.30473/jsm.2020.52975.1418

Marjan Bahreini; Hossein Abdolmaleki; parivash noorbakhsh

Neuro -Psychological Investigation of Famous Athletes' Endorsement on Decision Purchasing Sport and Non-Sport Products

Volume 7, Issue 2, December 2019, Pages 41-51

10.30473/jsm.2020.49507.1361

Ali Ghaedi; Mohsen Smaeili; Mohammad Reza Ghasemian Moghadam; Behzad Izadi

Communication Management in Sport Media

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